Apple is developing a budget-friendly MacBook model, expected to start at $599, to compete directly with Chromebooks. This information, revealed by MacRumors , shows Apple's latest move to expand its market share.
The affordable MacBook is expected to have a design similar to the current MacBook Air (Image: TheVerge).
Previously, analyst Ming-Chi Kuo revealed that this MacBook model would be equipped with an A18 Pro processor, instead of the M series chips commonly found in current Mac products. The A18 Pro chip is the processor currently used in the iPhone 16 Pro series.
In performance benchmarks using the Geekbench application, the A18 Pro chip achieved around 3,500 single-core points, only slightly lower than the M4 chip found in the Mac Mini.
However, the multi-core scores differed significantly: the A18 Pro chip achieved approximately 8,780 multi-core points, while the M4 chip nearly doubled its performance with 15,000 multi-core points.
This affordable MacBook model is expected to enter mass production in late Q4 2025 or early Q1 2026. It will offer multiple color options, including silver, rose gold, and gold.
Kuo also stated that this product line will have a 13-inch screen size, similar to the current MacBook Air models. It's likely that Apple will reuse the MacBook Air design to optimize research and development costs.
Apple is reportedly planning to produce around 5-7 million units by 2026, representing a significant portion of total Mac computer shipments. The primary goal of this product line is to attract users with an accessible price point, expanding Apple's customer base in the laptop segment.
Source: https://dantri.com.vn/cong-nghe/macbook-gia-re-lo-gia-ban-20250812121131123.htm
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