ROX Group flourishes alongside the nation's development.

The art night "ROX30 Concert - Soaring Brilliantly" opens up an emotionally rich perspective on ROX Group's 30-year journey of creation and expansion. Throughout that journey is the aspiration to elevate the intellect, courage, and creative spirit of the Vietnamese people through internal strength, kindness, and unwavering dedication.

A symphony of Vietnamese memory, light, and aspirations.

Held at the National Convention Center on the evening of May 30th, the “ROX30 Concert - Reaching for Glory” was staged as an artistic epic recounting the 30-year journey of ROX Group's development. Throughout the program, the audience was guided through two chapters, “Brilliant Excellence” and “ROX Reaching Further,” where the past, present, and future connect in a seamless flow.

The spectacular music and lighting experience opens up an emotionally rich perspective on ROX Group's 30-year journey of creation and expansion.

If "Brilliant Excellence" is a realm of cherished memories of values ​​built up over time, then "ROX Reaching Further" embodies the spirit of a modern, dynamic Vietnam full of aspirations for integration.

The film "A Journey of a Thousand Miles - The Origins of Vietnam" recreates the image of people who carry the aspiration to bring Vietnamese values ​​to the world through courage, kindness, and a spirit of dedication.

The highlight of the program was the musical performance recounting ROX Group's 30-year journey of growth and expansion. The language of symphony, contemporary music, stage technology, and choreography were used to recreate the journey of people embodying a spirit of innovation, constantly transforming challenges into opportunities and commitments into beliefs.

The highlight of the musical performance is a blend of symphony, contemporary music, and stage technology to tell the story of the Group's journey in overcoming challenges and building trust.

The stories told on stage not only reflect the development journey of a business but also evoke the aspirations of Vietnamese people across generations.

The ROX30 Concert was a tribute and celebration of the contributions of the entire team and generations of employees of ROX Group. At the event, senior leaders and employees on stage, along with thousands of audience members, joined in singing to celebrate ROX's 30th birthday and to mark the beginning of a new journey with renewed strength.

The emotional intensity of the evening was further heightened in the "ROX Reaching Further" segment – ​​where music, lighting, and stage movements blended into an energetic declaration of the integration spirit of a Vietnamese enterprise embarking on its globalization journey.

A lineup of renowned artists delivered sublime performances, representing the core values ​​that ROX Group has always pursued.

The appearance of renowned artists, representing the values ​​that ROX pursues, brings a series of emotions that mirror the rhythm of the company's journey.

The moment the entire audience joined in singing "Glory Awaits Us" brought the show to a close with a highly symbolic image of connection, inheritance, and the continuation of aspirations.

From Vietnamese origins to a global vision

Originating from a shoe factory exporting to 25 countries in 1996, after three decades of development, ROX Group has today become a multi-sector ecosystem with a wide reach across urban development, industrial parks, hotels and resorts, services and energy, gradually asserting its position on the journey of international integration.

Looking back over the past 30 years, Ms. Nguyen Thi Nguyet Huong, Founder and Chairwoman of ROX Group, shared that the most commendable aspect is not the projects, the achievements, or the growth figures, but rather the people – the generations of employees who have overcome challenges with the company to build the ROX identity we see today.

The leadership and staff of ROX Group take to the stage to celebrate the Group's 30th anniversary.

“Thirty years have passed with many challenges and changes. But one thing has never changed. That is our mission to create beneficial solutions, our aspiration to create better values ​​for life, for the community, and for people. This is the business philosophy we have pursued since the beginning, which has been present throughout the years and will always be the guiding principle for our journey ahead,” said the Group's Founder.

From a startup during the early stages of Vietnam's opening up, ROX Group has grown alongside the transformations of the Vietnamese economy . Throughout this journey, a pioneering spirit, adaptability to change, and an unwavering determination to push boundaries have become core values ​​forged over generations of ROX employees.

In addition to expressing gratitude to the staff, the Founder and Chairman of ROX Group also extended thanks to the families of employees, customers, and domestic and international partners – those who have accompanied and contributed to the journey of creating beneficial values ​​for the community over the past three decades.

As Vietnam enters a new phase of development with a strong aspiration for progress, the 30th anniversary of ROX Group not only signifies a reflection on the journey so far but also opens up bigger goals for the future.

Thirty years is not the destination, but the starting point for a greater journey. ROX Group believes that as long as we maintain a spirit of innovation, pioneering, and dedication, no limits can hinder the progress of a united and passionate team.

In the dynamic rhythm of a Vietnam confidently entering an era of development, the aspiration for brilliant growth continues to be nurtured by individuals who dare to think big, dare to open new horizons, and persistently create value. This is the belief that with intelligence, courage, and a spirit of dedication, Vietnamese people can create values ​​of international stature, contributing to a dynamic and prosperous Vietnam.

Source: https://baophapluat.vn/rox-group-vuon-minh-ruc-ro-cung-chuyen-dong-cua-dat-nuoc.html