Where does the appeal lie?

According to the Da Nang City Statistics Department, tourism figures for the first seven months of 2024 all showed growth, with international visitor numbers being particularly noteworthy. This figure reached 2.5 million, a 34.7% increase compared to the same period in 2023.

Thus, as of the first seven months of the year, the number of international visitors to Da Nang has already reached the target for the whole year (Da Nang aims to welcome 8.42 million visitors in 2024). It is predicted that in 2024, the city on the Han River could receive good news as the number of foreign visitors could reach a figure equivalent to the pre-pandemic period - 3.5 million.

Sun World Ba Na Hills is a "magnet" attracting tourists to Da Nang.

Explaining this impressive growth figure, the city's Statistics Department stated that it was due to the continuous organization of events attracting domestic and international tourists, especially the Da Nang International Fireworks Festival DIFF 2024, which took place from June 8th to July 13th, creating a booming summer tourism season in Da Nang.

In addition, there are also "magnets" with a persistent attraction that draws international tourists to the city on the Han River. Sun World Ba Na Hills is a prime example; according to statistics from this tourist area, out of every 10 international tourists in Da Nang, 7 visit Ba Na Hills.

A place that caters to every traveler's needs.

There are many reasons why international tourists are captivated by Sun World Ba Na Hills, as it can satisfy all types of visitors, no matter what country you come from.

For tourists from countries with year-round hot climates like Thailand, Malaysia, or India, Ba Na Hills is considered a temperate paradise in the tropics, a place where visitors can enjoy cool weather throughout all four seasons. The number of Indian visitors to Sun World Ba Na Hills reached 132,000 by the end of July 2024, accounting for nearly 50% of the total number of Indian visitors to Vietnam in the first seven months of the year.

“Ba Na Hills is like a fairytale land for my family. The Golden Bridge, the dazzling, beautiful, colorful castles… The air is cool and pleasant, and you can play all day without getting tired; it's very refreshing,” shared Muskan Tiwari from New Delhi, about what Indian tourists love about Ba Na Hills. Not only that, visitors from this country can also enjoy authentic Indian cuisine , as the resort has a dedicated buffet restaurant serving Halal food – a typical food choice for Indian tourists.

Indian tourists are not only overwhelmed by the iconic structures at Ba Na Hills but are also very satisfied with the services there.

With South Korea currently being Vietnam's largest source market for international tourists, Sun World Ba Na Hills is favored because it suits the mindset of Korean visitors. Korean tourists appreciate the atmosphere of a quaint European town and are interested in highly-rated locations on Instagram. According to the Financial Times , it is estimated that one in three tourists at Sun World Ba Na Hills is Korean.

Yong Sung Ok, head of the Southeast Asia region at Hanatour, a top South Korean travel company, further pointed out that Koreans love mountains and cable cars. "I personally enjoy riding cable cars. I think the most appealing thing is being able to admire the scenery from above," he stated.

Korean tourists check in with international artists at Sun World Ba Na Hills.

For many tourists worldwide, the Golden Bridge at Sun World Ba Na Hills is an achievable "dream." Many visitors from distant Europe and America have flown 8-9 hours just to take a photo at the Golden Bridge – a structure chosen by the prestigious Time magazine as one of the 100 greatest destinations in the world, and praised by Bored Panda as a man-made wonder of Vietnam, second only to Ha Long Bay in popularity. Six years after its opening, the Golden Bridge continues to maintain its popularity, having recently been featured by Travel+Leisure as a must-visit photo spot when traveling to Da Nang.

On Instagram – the world's largest photo-sharing social network – the number of check-ins at the Golden Bridge from tourists around the world has reached nearly 30,000 posts. The hashtag #goldenbridge has reached 159,000 posts, demonstrating the global affection of tourists for this iconic bridge.

A constantly evolving destination.

That's the opinion of many international tourists who have visited Sun World Ba Na Hills multiple times. "What I love about Ba Na Hills is that every time I come back, I get to experience something different. That's why I always choose to visit Ba Na Hills whenever I go to Da Nang, and I never get tired of it," shared Lee Seo Joon, a South Korean tourist.

This year's highlight show at Ba Na Hills is Fairy Blossom, with a storyline steeped in fairy tales and fantasy.

The most distinctive feature of Ba Na Hills, besides iconic tourist attractions like the Golden Bridge, the French Village, and the Sun God Waterfall, is its year-round festive atmosphere thanks to world-class shows. Instead of spending millions of dong to see a single show, with just one cable car ticket, visitors can enjoy world-class performances from day to night. This summer, visitors are greeted with a series of mini-shows by international artists, such as roller skating performances at the central church grounds, the "Searching for the Beer King" challenge, and participation in the B'estival.

This year, in particular, Sun World Ba Na Hills is launching a show combining 12 different art forms, featuring hundreds of international artists. This is Fairy Blossom, performed at Noel Plaza at 11 am daily (except Tuesdays).

The festive atmosphere at Ba Na Hills is further enhanced by delicious German beers, which visitors can enjoy without having to travel all the way to Oktoberfest. Especially this summer, Sun World Ba Na Hills is launching its first craft brewery located at the highest point in Vietnam (1,487m) – a project that Ba Na Hills has been developing for 10 years.

From here, batches of fresh beer and impressively designed cans bearing the Sun Kraft Beer brand were officially born. The recipe and brewing team are directly provided by Camba Brewery - Bavaria, and the brewing ingredients are selected by Camba from the best sources in Germany, New Zealand, and the USA, ensuring that the fresh Sun Kraft Beer produced on top of Ba Na Hill has an authentic and delicious taste.

The festive atmosphere is always present at Sun World Ba Na Hills with exciting shows and delicious beers.

Even at night, Bana Hills remains a captivating destination, offering visitors the chance to immerse themselves in fire dance shows and campfire entertainment by South American artists, party hard at the Cabaret Plus masquerade shows by charming transgender beauty queens from Thailand… Or simply, stay overnight at Mercure Danang French Village Bana Hills, leisurely stroll through the picturesque streets, and gaze up at the star-filled night sky.

With so many unique and even unparalleled experiences that can't be found anywhere else in the world, it's no wonder that Ba Na Hills attracts so many international tourists. This "magnet" is waiting for you to come and experience it for yourself, to discover a Da Nang that not only boasts some of the world's most beautiful beaches but also offers a journey of endless joy on top of Ba Na.

Source: https://kinhtedothi.vn/khach-quoc-te-den-da-nang-tang-truong-35-suc-hut-nam-o-dau.html