TET to the TOP 2025: Unlocking the Business Potential of TikTok

TikTok Vietnam has just organized the event TET to the TOP 2025 - exploring the business potential of TikTok for an explosive Tet season in Ho Chi Minh City.

Accordingly, TikTok's Tet to the Top 2025 expands its scope from e-commerce to non-commerce fields such as beauty, education , tourism and many other industries, ensuring strong development opportunities on digital platforms for a variety of businesses of all sizes and industries.

This year's event attracted the participation of many partners and businesses, creating a multi-dimensional and creative connection space. At the event, businesses and visitors were not only updated with the 2025 Tet trends but also had access to special support packages and advanced tools such as GMV Max, TikTok Messaging Ads and Smart+. These are not only technological solutions but also the "golden key" to help businesses optimize their business, expand their customer base and boost revenue during the Tet season.

TikTok SMBs Summit supports small and medium businesses to develop sustainably.

The highlight of the event was the success stories from businesses that have applied TikTok for Business solutions. For example, East Asia University of Technology, with the support of TikTok Direct Messaging Ads, effectively reached target customers, increased enrollment performance by 300% with TikTok Instant Messaging Ads and instant forms. Meanwhile, MOI Cosmetics achieved a spectacular revenue breakthrough thanks to the GMV Max application, turning livestream into a powerful sales tool, increasing total shop GMV by more than 500% compared to Q2. These stories not only demonstrate the effectiveness of the solutions but also clearly illustrate the creativity and innovation that TikTok brings to small and medium-sized businesses.

Not only providing business tools and solutions, the Tet to the Top 2025 event also brings a unique experience with a spring trip. Attendees have the opportunity to visit, explore and experience the reality at partner booths, creating an interesting and meaningful exchange space. Also within the scope of this activity, TikTok for Business has also shared and guided the basic regulations, policies and strategies for businesses to be strong in their business journey in the upcoming year 2025.

The Tet to the Top 2025 event is not only a stepping stone to boost Tet revenue, but also a place to inspire, promote innovation and open up unlimited opportunities. TikTok continues to affirm its role as not only an e-commerce solution, but also a strategic partner, accompanying businesses on the journey of sustainable development.

This is becoming increasingly important as today’s shoppers increasingly value thoughtful consumption, seeking brands that not only focus on product quality but are also committed to sustainability, social responsibility and align with their values. TikTok becomes a bridge for businesses to meet these expectations, build trust and drive engagement with customers.

Source: https://congthuong.vn/tet-to-the-top-2025-khai-pha-tiem-nang-kinh-doanh-tu-tiktok-363732.html