The TV market is booming during Euro 2024.

Speaking with a reporter from Dan Tri newspaper, representatives from many retail systems in Vietnam said that consumer demand for smart TVs has continuously increased since the beginning of the Euro tournament.

A series of TVs have had their prices adjusted, with reductions potentially reaching up to 70% (Photo: Hoang Ha Mobile).

In addition, many TV models have had their prices adjusted, with discounts of up to 70% depending on the device. This has made the TV market even more vibrant.

During this period, Hoang Ha Mobile also launched the "Welcome to Electronics - Unbeatable Sale" promotion, offering discounts on a wide range of TV products from mid-range to high-end segments.

For example, the Casper 55CGS810 model has had its price reduced by 70%, down to 12.89 million VND. The LG 50UQ7050PSA model is now sold at 8.29 million VND, a 45% reduction from its previous price.

The Xiaomi A Pro 4K 55-inch L55M8 model also saw a 22% price reduction, bringing the price down to 8.99 million VND. Meanwhile, the Toshiba 65C350LP model was also reduced to 12.99 million VND.

Most consumers tend to choose smart TV models with screen sizes ranging from 43 to 65 inches. Among these, products in the 8-15 million VND price range are attracting the most attention from Vietnamese consumers.

According to retailers, the TV market in Vietnam will continue to grow in the coming period. The mid-range segment is expected to become the focus of business, with a growth rate of 20-30%.

The TV market in Vietnam is gradually becoming more vibrant thanks to the Euro football tournament (Photo: The Anh).

Recently, major TV manufacturers such as Sony, LG, and Samsung have successively introduced their flagship product lines for 2024 in the Vietnamese market. This is seen as a move to prepare for the shopping season before Euro.

In early May, Samsung announced its 2024 product line, including Neo QLED 8K, Neo QLED 4K, and OLED TVs. Following that, LG also introduced its new generation of OLED TVs. Most recently, Sony brought its 2024 Sony Bravia TV series to Vietnam, including the Bravia 9, Bravia 8, Bravia 7, and Bravia 3.

The Vietnamese TV market is becoming more vibrant than ever with the appearance of numerous new product lines across diverse price segments. The Euro tournament is also expected to be a good opportunity for TV manufacturers and dealers to boost sales.

Source: https://dantri.com.vn/suc-manh-so/thi-truong-tv-soi-dong-mua-euro-2024-20240628215018056.htm