Amidst the beautiful and majestic natural scenery of Ha Long Bay, the BOND band wore traditional Vietnamese dresses and played their instruments passionately. The melody of the classic song “Victory” sounded like an invitation to international visitors to the World Natural Heritage in Quang Ninh province.
That is the content of the music video (MV) "Victory - Bond in Vietnam" produced by Nhan Dan Newspaper in collaboration with IB Group to spread the historical, cultural values, and beauty of the country and people of Vietnam to the world, contributing to promoting and boosting tourism development.
Speaking at the MV launch ceremony on April 9, Mr. Le Quoc Minh, member of the Party Central Committee, Editor-in-Chief of Nhan Dan Newspaper, Deputy Head of the Central Propaganda and Mass Mobilization Commission, Chairman of the Vietnam Journalists Association, said that this MV is part of the international music project "Good Morning Vietnam" implemented by Nhan Dan Newspaper and IB Group with the goal of bringing top international music to Vietnam, thereby promoting Vietnamese culture and tourism and devoting profits to charity activities and social service.
In October 2024, more than 3,000 audiences at the National Convention Center had a sublime musical feast in the program “Bond live in Vietnam.” Applause continuously rang out in the auditorium as traditional culture and Vietnamese landscapes blended into world-famous musical pieces.
Right after the show, the four members of the band filmed the MV "Victory - Bond in Vietnam" in Ha Long Bay.
Familiar images such as sunrise on the sea, the life of fishermen in fishing villages, or special natural wonders of Ha Long Bay such as Trong Mai islet, Oan sandbank and especially the mysterious eye on Ha Long Bay - Dragon Eye Island... appearing in the MV along with the performance of the Bond quartet have painted a wonderful picture of the world natural wonder of Ha Long Bay.
According to Editor-in-Chief Le Quoc Minh, Vietnam is famous for its many beautiful landscapes, landscapes, and delicious food. However, the way tourism is promoted in many destinations has not been as effective as expected.
“Instead of continuing to promote in the usual way, we find another way to introduce the image of the country and its people to classic music, familiar to many generations of domestic and foreign audiences. Through that, we hope that international tourists will pay more attention to Vietnam,” Mr. Le Quoc Minh added.
Speaking at the MV launch ceremony, Mr. Nguyen Thuy Duong, Chairman of IB Group, said that unlike the MV "Kenny G in Vietnam" which was filmed in Hanoi, the MV "Victory - Bond in Vietnam" was filmed on the sea, on offshore islands, which probably left many unforgettable memories for the film crew as they had to ensure the safety of international artists while finding beautiful angles for the MV.
One of the challenges was creating a stage to get the scene of the four girls playing on the water but calculating the tidal level so that the instruments would not be exposed to seawater.
Mr. Cao Tuong Huy, Vice Chairman of the People's Committee of Quang Ninh province, expressed his emotion when Bond's MV highlighted the beauty and values of Ha Long Bay.
This leader also shared the major goals in tourism development of Quang Ninh province such as: This year will welcome about 20 million tourists, of which about 4-5 million are international visitors. The bigger goal is to turn Ha Long Bay into a destination, a tourist center of Vietnam, the region and the world.
“The MV of the band Bond brings great value to the tourism industry of Vietnam in general and Quang Ninh tourism in particular. Certainly, as soon as the MV is released, the number of tourists to Ha Long will increase day by day. There will also be more international tourists coming here,” said Mr. Huy./.
Bond is a British string quartet consisting of Tania Davis (violin), Eos Counsell (violin), Elspeth Hanson (viola) and Gay-Yee Westerhoff (cello). The group is internationally renowned for its fusion of classical music with pop and a variety of electronic styles. To date, BOND has sold 5 million albums, maintaining its title as the world's most successful string quartet after more than 2 decades of debut.
Following the success of "Kenny G Live in Vietnam" in November 2023, "BOND Live in Vietnam" is the second music night in the "Good Morning Vietnam" music program series initiated and implemented by Nhan Dan Newspaper and IB Group Vietnam for charity purposes and to bring world-class music to Vietnam.
Source: https://www.vietnamplus.vn/tu-tau-bond-say-me-keo-dan-giua-khung-canh-hung-vi-cua-vinh-ha-long-post1026714.vnp
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