The Hue Festival 2024 will be organized around the theme of the four seasons, beginning with the Ban Soc Ceremony on January 1, 2024, and ending with a Countdown program on December 31, 2024. The highlight will be the Hue International Arts Festival Week 2024, themed “Cultural Heritage with Integration and Development,” taking place from June 7-12, 2024. The Hue Festival 2024 will bring together outstanding and distinctive art troupes from all regions of Vietnam and 12 international art troupes from 7 countries across continents (Europe, America, and Asia) for exchange and performances, promising to attract hundreds of thousands of domestic and international tourists. Since its first collaboration in 2006, Vietcombank has continuously supported the program with a total value exceeding VND 16 billion.
Mr. Vu Van Hoa, Deputy Director in charge of operations at Vietcombank Hue (standing in the middle), on behalf of the Vietcombank leadership, signed a brand advertising contract at the Hue Festival 2024. Photo: VCB








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