Who is behind Son Tung?

Sơn Tùng caused a stir in the Vietnamese music market after announcing a collaboration with rapper Tyga on his new project.

Behind the scenes, in the role of Music Producer, is Marvey Muzique, a Nigerian beatmaker and sound engineer.

Marvey Muzique was the sound engineer for Son Tung's project "There's No One At All ." For " Come My Way ," the Grammy-nominated producer took on the most important role in the production chain. Muzique is an expert in Afrobeat music, having collaborated with Ayra Starr, Chris Brown, and Qing Madi.

Rapper Tyga has set Vietnamese audiences ablaze.

Sơn Tùng's " Come My Way" is an Afrobeat track following a trending pattern in the global music scene. Muzique's involvement provides a solid foundation for the singer from Thái Bình to try his hand at this complex musical style. By inviting both Tyga and Muzique, Sơn Tùng has made a big move, potentially spending a considerable amount of money to work with these two renowned artists.

The Antiantiart team produced the music video for "Come My Way ." As always, the most important role was played by Phuong Vu, the main director of Antiantiart. This studio is one of the most skilled music video production companies in the market today, almost completely dominating the market share for hip-hop, street-style music videos in the high-budget segment.

If it wasn't Phuong Vu, no one else would be more suitable to help Son Tung produce a music video that's heavy on concept, special effects, and crazy ideas.

After two years, Son Tung released another song with lyrics entirely in English. Prior to that, the singer released the music video for "There's No One At All," which was produced with a budget of tens of billions of VND. Following that was "Making My Way," released only as an audio version. " There's No One At All" received positive reviews for both its music and visuals, but was criticized for its sensitive imagery and was ordered to be removed from all platforms. "Making My Way" was also a promising project, but Son Tung did not produce a music video for it.

In his third ambitious project aiming for global reach, will Son Tung be able to change the landscape?

Previously, the singer collaborated with legendary rapper Snoop Dogg on "Hãy trao cho anh" (Give Me Your Love). Sơn Tùng's segment was sung entirely in Vietnamese, while Snoop Dogg's rap verse was in English. This time, in collaboration with Tyga, Sơn Tùng sang entirely in English to blend seamlessly with the Vietnamese-American rapper.

Source: https://tienphong.vn/ai-dung-sau-son-tung-post1847154.tpo