240 items this time and the plan to continue to put 30 more items on supermarket shelves in the near future is a partial answer to the concern of when Vietnamese products will dominate the Asian section of the distribution chains of the Vietnam Trade Office system in Europe. This initial success is thanks to the strength of Vietnamese connections and the dedication and sincere affection for Vietnamese goods.
In our efforts to bring Vietnamese goods into the distribution chain in Belgium under the direction of the Minister of Industry and Trade and the Vietnamese Ambassador to Belgium, we have received enthusiastic support from Ms. Nguyen Thi Minh Lien, Director of Vinamex Import-Export Company in Belgium - a company specializing in importing and supplying Vietnamese agricultural products in Belgium. With the desire to bring more Vietnamese goods to Belgium, she did not hesitate to share with the Vietnam Trade Office in Belgium her addresses and customers and enthusiastically connected the Trade Office with supermarket chains in Belgium.
Thanks to Ms. Minh Lien's enthusiasm and sincerity, the Vietnam Trade Office in Belgium has approached a number of large supermarket owners such as Carrefour, Grand Epicie, Spar and started the journey of introducing Vietnamese agricultural products and food in Belgium.
However, the source of Vietnamese agricultural products imported into Belgium is not abundant, and the input for supermarkets must be stable and diverse, which is an issue that the Trade Office must consider, to convince importers in Belgium to import more Vietnamese goods, or to find more importers....
The instructions of Minister Nguyen Hong Dien at the Conference of Trade Counselors in the European region on the need to unite to promote common strength, to promote the role of Vietnamese enterprises in the host country are the key to the problem of the Trade Office. The Vietnam Trade Office in Belgium, the Vietnam Trade Office in the Netherlands, the Vietnam Trade Office in France have consulted and agreed that the Belgian area is suitable for bringing Vietnamese goods from the Netherlands and at that time, the Vietnam Trade Office in Belgium and the Vietnam Trade Office in the Netherlands are determined to create input and output for Vietnamese goods to gradually access the Belgian distribution chain. The Netherlands Trade Office actively seeks suitable enterprises in the Vietnamese community because Vietnamese enterprises in Europe are very enthusiastic and willing to import and distribute Vietnamese goods, they only need stable output to increase the quantity and variety of goods. The Belgium Trade Office actively persuades partners to consider bringing Vietnamese goods into their distribution chain. The first meeting between 2 supermarkets and 3 Vietnamese goods distributors, the number was very small but laid the first foundation for Lien Ket Viet to deliver goods.
Sharing with the Vietnam Trade Office in Belgium on the morning of October 25, Mr. Weiss, owner of the Carrefour supermarket chain in the Brussels Center, said, “Although we really love Vietnamese goods, we also need time to prepare and are very happy that everything is ready now. We are very satisfied with Vietnamese goods. Vietnamese goods will definitely be successful.”
Mr. Pham Van Hien, General Director of LTP said, "Bringing goods to Carrefour Supermarket is an initial success. The company will strive to bring Vietnamese goods to supermarkets in Belgium, the Netherlands, and Luxembourg with the support of the Trade Office and Representative Offices in Belgium and the Netherlands."
The story of sincere affection for Vietnam, the close connection of the Vietnamese people has brought Vietnamese daily products such as fish sauce, rice paper, vermicelli, pho, instant noodles, coconut water, candy, Vietnamese rice to conquer distribution chains...
The story continues with the relentless efforts of Lien Ket Viet...
Source: https://moit.gov.vn/tu-hao-hang-viet-nam/lien-ket-viet-cau-noi-dua-hang-viet-nam-dan-tiep-can-chuoi-phan-phoi-tai-bi.html
Comment (0)