Moss phlox, also known as cherry blossom moss or pink moss, is not native to Japan but thrives in certain regions with suitable climates and soil conditions. These small plants grow densely, creating colorful, natural "carpets" with a delicate fragrance.
The Fuji Shibazakura Festival is held at Fuji Motosuko Resort Park in Fujikawaguchiko town, Yamanashi Prefecture, in central Japan, about 100km from Tokyo. The best time to view the flowers varies from year to year, but it usually falls within the first three weeks of May.
From Tokyo, visitors can take a bullet train to Kawaguchiko Station, then continue by bus to the park. Japan's public transportation system is very modern and convenient, making it easy for visitors to reach the festival. In addition, many Vietnamese tourists choose to travel in groups with a variety of all-inclusive tours from reputable domestic travel agencies.
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The beautiful contrast of the carpet of pink flowers covering the ground against the majestic, snow-capped Mount Fuji. |
The Fuji Shibazakura Festival began in the early 2000s and quickly became one of the most popular annual spring festivals in Japan. Over the past two decades, the festival has grown in size and popularity, attracting hundreds of thousands of tourists from around the world (except during the Covid-19 pandemic).
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The Fuji Shibazakura Festival is held in the Fuji Five Lakes area, closest to Lake Motosuko. |
Moss phlox flowers come in a rich variety of colors, from pale pink and pristine white to purple and deep red. When in full bloom, carpets of flowers stretch for hectares at the foot of Mount Fuji, creating an unforgettable and magnificent spectacle.
For a few short weeks each year, the fields surrounding Mount Fuji are adorned with a kaleidoscope of flowers. Renowned artists participate in creating and displaying works made from moss phlox, recreating various symbols from Japanese culture.
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In late spring and early summer, after the cherry blossom season has passed, the azalea season arrives and becomes a major tourist attraction in Japan. |
Coinciding with the Fuji Shibazakura Festival, the park also hosts the Mount Fuji Food Festival to serve visitors and celebrate some of the region's signature dishes. Dozens of food stalls and mobile food carts are carefully selected and monitored for hygiene, ensuring the safety of visitors.
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Enjoying delicious food amidst beautiful natural scenery is a truly emotional and memorable experience. |
Some of the local favorites include braised chicken gizzards, pork soup, horse meat soba and udon noodles, and ice cream made from sea morning glory flowers. With the increasing number of visitors from India and other Muslim countries in recent years, the festival also features a special menu of Islamic dishes.
The timing of the festival is also considered ideal, with a very high percentage of sunny and dry days; almost every day is a beautiful day with a clear blue sky.
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The charming flowerbeds and picturesque landscapes captivate visitors. |
Besides flower viewing, the festival also features many cultural activities such as traditional musical instrument performances, kimono try-ons, tea ceremony demonstrations, and more. This is a great opportunity for visitors to learn more about Japanese culture.
Flower seeds, mini flower pots, souvenirs with a cherry blossom theme... are some of the unique products sold for tourists to buy as gifts.
Besides the festival's main flower, the cherry blossom, the organizers also planted a number of colorful temperate flowers and created many beautiful scenic spots for visitors to take photos. |
According to the Japan Tourism Agency, the 2025 Fuji Shibazakura Festival, taking place from April 12th to May 25th, will offer visitors approximately 800,000 meticulously cared-for moss phlox plants along with many exciting and unique activities. Brochures are distributed in multiple languages at various locations, and weather and train/bus information is updated online. Shopping is also made easier with cashless payment options, eliminating the need for currency exchange.
During the festival, the workers in charge will continuously inspect and maintain the flower beds to ensure they are clean and vibrant. |
Based on experience, visiting in the early morning avoids congestion and offers better views, while late afternoon often provides wonderful light for photography and the chance to admire a magnificent sunset. Before or after enjoying the flower festival, visitors can also explore other famous nearby destinations such as Lake Shojiko, Lake Seiko, Lake Kawaguchiko, sacred temples, or the vibrant local markets.
If you visit Japan in the spring, the Fuji Shibazakura (moss phlox) Festival is a worthwhile cultural event to experience, where people can relax, connect with nature, and create beautiful memories.
| Traveling during the flower seasons is a popular trend worldwide, and Japan is one of the countries that takes full advantage of this. |
Source: https://nhandan.vn/chiem-nguong-tham-hoa-ruc-ro-duoi-chan-nui-phu-si-post878186.html













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