Ho Chi Minh City tourism revenue reached nearly 185,000 billion VND after 9 months

In the first 9 months of 2025, total revenue from tourism activities of Ho Chi Minh City is estimated to reach nearly 185,000 billion VND, compared to the target set for 2025, reaching nearly 64% of the plan.

Ho Chi Minh City waterway tourism . Photo: M. Tuan

On the afternoon of September 22, the Ho Chi Minh City Department of Tourism informed that in the first 9 months of 2025, the number of international tourists to the city is estimated to reach nearly 5.9 million, reaching more than 69% of the 2025 plan, compared to the target of striving for 2025 reaching nearly 59% of the plan; domestic tourists are estimated to reach more than 29 million, reaching nearly 65% ​​of the 2025 plan, compared to the target of striving for 2025 reaching 58.4%.

In the first 9 months of 2025, total revenue from tourism activities of Ho Chi Minh City is estimated at 184,629 billion VND, equal to 71% of the yearly plan; compared to the target of striving for 2025, it reached nearly 64%.

According to Ms. Bui Thi Ngoc Hieu, Deputy Director of the Department of Tourism, over the past 9 months, the city's tourism industry has continued to recover strongly, affirming its position as a tourist center of the country by maintaining a stable growth rate in both the number of visitors and revenue.

Ho Chi Minh City has also gradually expanded its products and exploited the advantages of regional connectivity to enhance the experience for tourists. On the other hand, the city has also proactively expanded and exploited potential markets that have not received due attention such as India, the Middle East and Northern Europe, aiming at the ambition of bringing tourism to the continental level.

To contribute to achieving the economic growth target, Ho Chi Minh City's tourism industry aims to welcome 10 million international visitors, 50 million domestic visitors and achieve total revenue of VND290,000 billion by 2025.

Ho Chi Minh City is asserting its leading role in Vietnam's tourism industry. Photo: SDL

In the last three months of 2025, Ho Chi Minh City will implement many key tasks. The city will focus on adjusting the Tourism Development Project until 2030, repositioning its vision, products and brands; at the same time, promoting the application of artificial intelligence (AI) and big data in operations and forecasting.

At the same time, the city will conduct surveys, investigations, and assessments of tourism resources to reposition products and develop new product development orientations. Notable examples include agricultural and community tourism in Hoc Mon and Long Son, sightseeing helicopter tours, night tours, waterway tourism, medical and culinary tourism. The city will also review regulations on wharves and passenger ports to promote the effective exploitation of river tourism.

In addition, promotion and advertising will be enhanced through a series of special events and festivals in Ho Chi Minh City and key international markets; raising community awareness of tourism and training workers in gardens and craft villages...

Ho Chi Minh City currently has about 681 resources that can be developed into destinations. After the merger, Ho Chi Minh City is a rare “triangle of identity” in the Southeast: the central region represents urban vitality and creativity; the Binh Duong region has potential for industry, craft villages, MICE; the Ba Ria - Vung Tau region plays the role of a resort, regeneration and healing space.

The complementarity between regions helps Ho Chi Minh City become a comprehensive destination, meeting diverse needs from relaxation, culture, business to cuisine and shopping.

New Hanoi

Source: https://bvhttdl.gov.vn/doanh-thu-du-lich-tp-ho-chi-minh-dat-gan-185000-ty-dong-sau-9-thang-20250923085001241.htm