YG's move towards G-Dragon is praised

Male singer G-Dragon (Big Bang). Photo: Naver

Ten Asia reported that industry insiders confirmed that YG Entertainment has transferred the trademark rights to the performance names “G-Dragon” and “GD” to Big Bang member Kwon Ji Yong (G-Dragon’s real name).

The transfer of trademark rights is done without any fees.

YG made this decision because they believe that G-Dragon is a highly iconic artist, and the added value of the brand will be maximized when transferred to G-Dragon.

Accordingly, the male singer will be able to freely use the name "G-Dragon" in relation to his future solo activities.

A YG official confirmed to Ten Asia: “It is true that the trademark rights to G-Dragon and GD have been transferred to this artist.”

G-Dragon's current management company, Galaxy Corporation, also explained: "The trademark rights to 'G-Dragon' have been transferred to him. There is absolutely no problem with using the name G-Dragon for promotion."

As trademark rights are generally recognized as important intellectual property (IP) rights, YG's decision will be noted as an important case in the industry.

This move is also supported by the public. Previously, YG has repeatedly shown support for artists who have left the company. Recently, YG has made a move to promote the return of 2NE1.

G-Dragon has been with YG for 23 years, since he was a trainee until mid-2023. Photo: Naver

G-Dragon debuted with the group Big Bang in 2006 and has made a huge mark in the history of Kpop. Through Big Bang and his solo activities, he has conquered the global fan community with hits that he composed and wrote himself.

G-Dragon has also established himself as an icon of fashion , culture and art, far beyond the limits of an idol singer.

After 23 years of association, G-Dragon parted ways with YG in the middle of last year. In December 2023, he officially signed an exclusive contract with Galaxy Corporation, marking a new chapter in his career.

At the end of March, Galaxy CEO Choi Yongho confirmed that G-Dragon will return in the second half of this year and is actively preparing for this comeback.

Source: https://laodong.vn/giai-tri/dong-thai-cua-yg-doi-voi-g-dragon-duoc-khen-1374717.ldo