Cooperation to promote Vietnam-Singapore tourism development

Mr. Terrence Voon, Managing Director of Southeast Asia of the Singapore Tourism Board, said that Singapore and Vietnam have had a long-standing relationship in many fields, especially tourism. Singapore attracts Vietnamese tourists because it is a diverse shopping destination, cuisine , entertainment and heritage.

In 2024 alone, Singapore welcomed 16.5 million visitors, including 393,184 tourists from Vietnam.

Vietnam is currently among the top 15 key markets worldwide in terms of total tourist arrivals. Recent partnerships with these agencies will leverage their strengths and capabilities to develop tourism to Singapore from Vietnam.

Mr. Terrence Voon, Managing Director, Southeast Asia, Singapore Tourism Board.

Accordingly, the Singapore Tourism Board and other units will implement a multi-channel integrated communication campaign (website, blog, email marketing, social networks...) to disseminate Singapore tourism content consistently and effectively.

Next, introduce diverse and high-quality tourism products from hotel-airline ticket combos, cruise tours, central hotels, to tickets to visit prominent entertainment spots... with reasonable prices, optimizing costs and maximizing experience time for customers.

In addition, the Singapore Tourism Board updates official information about Singapore tourism to help visitors access quality, fresh and reliable content about Singapore tourism, new attractions as well as attractive promotions.

Diverse and constantly innovative travel experiences and services, attracting tourists to organize business events, entertainment through music performances; the top choice for business travelers combining tourism and MICE.

Garden by the Bay is a giant garden located right in the heart of Singapore. (Photo: Singapore Tourism Board)

Mr. Nguyen Trung Cong, CEO of iVIVU, added that the company has more than 500,000 regular visitors to Singapore, in the high-end premium segment. Singapore is currently in the top 3 international markets with the highest revenue.

“We aim to bring at least 13,000 Vietnamese tourists to Singapore through a carefully selected product ecosystem, designed specifically for premium customers - those with high standards of experience, service and personalization,” Mr. Nguyen Trung Cong emphasized.

According to Mr. Nguyen Trung Cong, the cooperation between the two sides will be a strategic step to increase the presence of Singapore tourism in the Vietnamese market, while contributing to promoting links and sustainable development between the two tourism industries of the two countries.

According to Ms. Tran Thi Bao Thu, Marketing and Communications Director of Vietluxtour Company, the number of Vietnamese tourists coming to Singapore for the second time is high, however, consumer behavior has changed from going on tours to now choosing Free and Easy tours (including essential services) or booking air tickets and hotel rooms to be able to freely go shopping and participate in events.

Singapore is a multicultural city in the heart of Asia, consisting of one main island and 62 other small islands. Vietnamese visitors to Singapore are exempted from a 30-day visa, with a total of 137 weekly flights departing from 4 major cities: Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc with 4 airlines.

Changi Airport is one of the best-connected airports in Asia, serving over 78 airlines connecting 400 cities and 140 countries.

Source: https://nhandan.vn/hop-tac-thuc-day-phat-trien-du-lich-viet-nam-singapore-post881297.html