
Promoting the strengths of green tourism
Mr. Nguyen Van Loc - Director of Lam Dong Department of Culture, Sports and Tourism said that in recent times, tourism has continued to be affirmed as a key economic sector, making an important contribution to socio-economic development. Brands and products such as "Da Lat - Miraculous crystallization from the good land", "Da Lat Flower Festival", " Binh Thuan - blue sea, white sand, golden sunshine", "Binh Thuan Tourism - endless experiences", a series of activities of the National Tourism Year "Binh Thuan - Green Convergence", cultural and artistic exchange activities, gong performances, tourism associated with Dak Nong UNESCO Global Geopark, adventure sports tourism, resorts... have contributed to the sharp increase in the number of visitors and tourism revenue. Thereby attracting a number of strategic, capable and experienced investors...
In the context of climate change's increasingly negative impacts, green tourism is an inevitable direction for sustainable development of the global tourism industry as well as Vietnam. Lam Dong is proud to possess diverse landscapes, close to nature and many outstanding architectural works with their own characteristics. The tourism industry is inseparable but closely linked to the work of preserving and promoting the cultural identity of ethnic minorities, while restoring and developing traditional craft villages associated with tourism. In many localities, the main product lines are being oriented towards "green" tourism, combining experiences, exploiting unique cultural values and rich and diverse natural resources.

Currently, a number of green tourism areas have been established in the province, which have been awarded for sustainable and environmentally friendly tourism. At the same time, hundreds of service establishments have also been recognized as meeting green tourism criteria. "These honors affirm Lam Dong's core orientation of developing green tourism, with the motto of not only protecting the environment, promoting the value of the ecosystem but also aiming for sustainable growth. The province focuses on building a development strategy, while supporting businesses to invest in high-quality, safe, diverse and sustainable tourism areas, destinations and products," Mr. Nguyen Van Loc added.
Thanks to the advantages of beautiful natural landscapes, cool climate, poetic sea experiences, discovery, adventure and healing tourism, Lam Dong has become the top choice of many tourists. This contributes to the remarkable growth in the number of visitors and revenue. In the period of 2021 - 2025, the whole province is estimated to welcome nearly 78.7 million visitors, of which international visitors are about 3.248 million (accounting for 4.13%). The average annual growth rate of tourists is 24.44%.
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Breakthrough in international tourism development
According to Mr. Nguyen Van Loc, in order to overcome difficulties, promote cultural strength and develop green tourism, contributing to the successful implementation of the Resolution of the 1st Lam Dong Provincial Party Congress, term 2025 - 2030, it is necessary to identify this as the task of the entire political system. The province will focus on reviewing and strictly managing construction activities, while promoting propaganda to raise awareness of the people, all levels and sectors in protecting landscapes, ecological environment, architecture and cultural identity of ethnic communities. Thereby aiming to develop sustainable, green, clean, friendly and safe eco-tourism...
At the same time, the province's tourism development orientation must be linked to urban development axes. Specifically, the central axis focuses on developing eco-tourism, resorts and high-quality conferences and seminars. The Southeast axis prioritizes beach resorts, sea sports, conference - seminar tourism, health care (MICE & Wellness), along with agricultural tourism, forest - sea - sand dune ecology and community tourism. Meanwhile, the Western axis focuses on developing eco-tourism, discovery and experience tourism.
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Lam Dong has advantages of beautiful nature, mild climate and rich culture. This is an important premise for the province to become a green - civilized - modern tourism center. The tourism industry needs to promote digital transformation, focus on digitizing cultural heritage, designing 3D online tours and building automatic commentary systems. Authorities at all levels need to implement solutions to protect the environment, manage service quality, ensure safety for tourists, apply national and international standards, and build a green tourism certification system. At the same time, promote communication, replicate models and facilities that meet green criteria to spread and encourage the organization of many experiential activities for tourists...
This affirms the determination to make tourism a spearhead economic sector, making an important contribution to the comprehensive and sustainable development of Lam Dong. Because green tourism not only opens a sustainable direction for Lam Dong's economy but also spreads the message of a safe, friendly destination, where nature and culture blend together.
Green tourism not only opens up a sustainable direction for Lam Dong's economy but also spreads the message of a safe, friendly destination where nature and culture blend together.
Source: https://baolamdong.vn/huong-toi-trung-tam-du-lich-xanh-quoc-te-395206.html
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