Digital bank Liobank grows impressively in 2024

Liobank digital bank for tech-savvy young people has been making many successful marks in recent times thanks to its reasonable costs and convenient features.

As of December 30, 2024, Liobank has recorded impressive growth with nearly 300,000 new customers, the total value of transactions received and sent via Liobank reached 11 trillion VND, 8 million transactions were made, an increase of 4.2 times compared to 2023. The ranking on app stores reached 4.7+ in the top group of financial applications.

“Liobank's goal is to lead the digital banking trend, conquer customers with active lifestyles, love technology and regularly use cards for daily spending,” shared a representative of Liobank's leadership.

Liobank has recorded impressive growth with nearly 300,000 new customers in 2024.

With 4 main product pillars, including: Providing excellent mobile apps on cloud native and micro service platforms to ensure smooth use and the ability to respond to rapid user growth; Meeting daily payment needs: Liobank 2in1 card combines both debit and credit with Apple pay/Google pay/QR payment Liobank. Currently, Liobank is the only bank in the system to deploy "Cashback realtime - instant refund".

The next pillar is providing customer credit, focusing on granting card limits to serve living spending needs and transparency in transactions: Applying credit decision-making processes based on Machine Learning and Big Data, not depending on traditional data.

From there, Liobank implemented the experience limit (EduLimit), aiming to create access to credit for customers without credit history, and at the same time build a customer behavior scoring system. Finally, meeting the needs of saving and investing, aiming to build simple profitable saving behavior right from small amounts of money and associated with daily activities.

It is known that customers only need a few simple steps to open a multi-purpose account and immediately know the results of the card credit limit review. All transactions and requests can be performed on Liobank without having to go to the counter or prepare complicated paperwork. In particular, Liobank also waives account opening, card issuance, annual fees, money transfer fees and many other service fees.

Customers will experience fast and convenient payment utilities with Liobank.

Positioned as a digital bank dedicated to young customers who love the convenience of technology, all operations on Liobank are designed to be simpler than traditional methods, providing unique experiences such as shaking the phone to transfer money, sending money back to the sender without knowing the account number, and transferring money to Liobank users in the phone book. Customers can also name folders to manage utility bills, helping to optimize personal financial management...

“In the coming time, in the next development step, we will focus on 2 main points: Applying new generation AI technology to personalize customer experience and service provision; In addition to major cities, Liobank will also expand its ability to provide financial services to provinces, rural areas and strongly develop partnerships and ecosystems. We will also implement comprehensive solutions to optimally secure and protect customer information ”. Liobank's representative shared more.

Source: https://baolangson.vn/ngan-hang-so-liobank-tang-truong-an-tuong-trong-nam-2024-5035901.html