On the afternoon of October 11, the ceremony to celebrate the 20th anniversary of Vietnamese Entrepreneurs' Day (October 13, 2004 - October 13, 2024) and honor "Outstanding Enterprises and Entrepreneurs of Ho Chi Minh City in 2024" took place in Ho Chi Minh City with the participation of many guests, including city leaders, representatives of departments, branches and outstanding enterprises and entrepreneurs. The program was organized by the Ho Chi Minh City Business Association (HUBA) to recognize the achievements of entrepreneurs and enterprises and create a foundation for cooperation and sustainable development in the future.

After the review rounds of the appraisal council and the selection council, Phu Nhuan Jewelry Joint Stock Company (PNJ) was awarded the title "Outstanding Ho Chi Minh City Enterprise 2024" by the Ho Chi Minh City People's Committee for its outstanding efforts in digital transformation and sustainable development.

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PNJ was awarded the title "Outstanding Ho Chi Minh City Enterprise 2024" by the Ho Chi Minh City People's Committee. Photo: PNJ

The year 2024 marks an improvement in the review criteria with the inclusion of digital transformation and green transformation factors, aiming at sustainable development in line with globalization trends and market requirements. According to the Organizing Committee, digital transformation is no longer an option but has become a mandatory factor for businesses to survive and develop. Many businesses have been applying new technologies to optimize processes and minimize negative impacts on the environment. The sustainable development criteria help promote initiatives to balance economic development and environmental protection.

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Enterprises receiving the title of Outstanding Ho Chi Minh City Enterprise in 2024. Photo: PNJ

With the vision of a modern retailer, PNJ has very early recognized and invested in digital transformation, applying advanced information technology in production, business and management activities, demonstrating strategic vision and commitment to innovation. The company also proactively researches and develops digital technology products, demonstrating a strong commitment to applying technology to improve operational efficiency, meet market demand, reduce risks in production...

At the same time, the company applies clean production methods, saves energy, raw materials, reduces emissions and neutralizes carbon, and develops environmentally friendly products. PNJ is a pioneer in comprehensively and balanced implementation of all three E-SG pillars: Environmental; Social and Governance in its sustainable development strategy. The community programs that the company has implemented over the past 36 years have also received much attention and support from the community, affirming the company's deep commitment to society.

Mr. Le Tri Thong - Vice Chairman of the Board of Directors, General Director of PNJ shared: “In the coming time, PNJ will continue to be steadfast with its strategic goals, constantly innovate and create to reach higher, affirming PNJ's position in the domestic and international markets. We are committed to continuing to bring sustainable values ​​to shareholders, customers and the community.”

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PNJ continuously sets new business records. Photo: PNJ

Thanks to its innovation and sustainable development strategy, PNJ has continuously set new business records. In 2023, the company recorded revenue of VND 33,137 billion and profit after tax of VND 1,971 billion - the highest level ever. This year, PNJ set a revenue target of VND 37,148 billion and profit after tax of VND 2,089 billion. After 8 months, these targets have all grown impressively with net revenue of VND 26,866 billion and profit after tax of VND 1,281 billion, respectively completing 72% and 61% of the target.

According to Brand Finance - a global brand valuation organization based in the UK, PNJ's brand value has increased 10 times within a decade. The strongest growth period was recorded in the past 2 years when the brand valuation in 2022 was 367 million USD, now up to 480 million USD, an increase of more than 30%.

With its position as the most valuable jewelry retail brand in Vietnam and impressive business results, PNJ continues to strengthen the trust of investors, partners and customers, contributing to promoting sustainable development for the national economy. The recognition from the Ho Chi Minh City People's Committee once again affirms PNJ's position as a "locomotive" in the jewelry retail industry and expands its influence in the international market.

Vinh Phu