Real Madrid has a "gold mine" in the Bernabeu stadium. |
Real Madrid enters the 2025/26 season with the largest budget in its history: €1.248 billion in annual revenue, excluding transfers. This figure reflects the new direction under President Florentino Perez, using the Bernabeu as a money-making machine.
According to internal reports, Real Madrid's revenue increased by €63.5 million compared to the previous season, equivalent to a 5% increase. Two factors contributed to this leap: the commercial activity of the Bernabeu stadium and new sponsorship deals. The stadium is now not only a symbol but also the financial center of the club.
The 2024/25 season proved this. From stadium business alone, excluding tickets and VIP areas, Real Madrid earned €79.1 million. Of that, the Bernabeu Tour contributed €52.6 million, events and concerts €15.4 million, and the restaurant chain €10.3 million. All of this was achieved even though the stadium wasn't operating at full capacity.
Next season, Real Madrid expects even greater progress as the entire food court, VIP area, and international events facilities become operational. Revenue from the "Membership and Stadium" category is projected to increase from €326.8 million to €402.4 million.
On November 23rd, when presenting this plan to the General Assembly, Real will send a clear message: Bernabeu is a gold mine for the club. The stadium not only brings prestige but also helps Real Madrid generate revenue even on days without matches.
Source: https://znews.vn/real-madrid-hai-vang-tu-bernabeu-post1600951.html








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