Support Vietnamese products

Step by step affirming Vietnamese brands in the market as well as promoting and seeking opportunities for trading goods and providing services, the province has been implementing many trade promotion programs, helping consumers in the province gradually change their habits and thinking, increasingly trusting Vietnamese products.

Friend Foods sour meat of Friend Foods Investment Joint Stock Company (Lap Thach) meets 3-star OCOP standards and is favored by markets inside and outside the province. Photo: The Hung

Taking place from December 9 to 15, 2024, the 2024 Red River Delta - Vinh Phuc Industry and Trade Fair held at Ho Chi Minh Square (Vinh Yen) left many impressions on visitors, attracting the attention and participation of hundreds of establishments, cooperatives, and businesses in provinces and cities.

With nearly 300 booths of more than 100 enterprises, cooperatives, and production facilities from 17 provinces and cities in and outside the region, the fair attracted more than 60,000 visitors to visit and shop.

This is an opportunity for quality products, bearing the characteristics of each region, to be introduced and promoted to a large number of consumers in the Red River Delta as well as the whole country in general. Thereby contributing to promoting connections, investment, expanding the market for goods consumption, especially contributing to promoting the implementation of the Campaign "Vietnamese people prioritize using Vietnamese goods".

As one of the businesses participating in displaying and introducing products at the Red River Delta Industry and Trade Fair, Mr. Le Van Cuong, Director of Friend Foods Investment Joint Stock Company (Lap Thach) said: With the main product being Friend Foods sour meat - a product certified as a 3-star OCOP product at the provincial level, in just a few days of the fair, the company sold more than 1,500 boxes.

The fair is not only an opportunity for businesses to promote their products to consumers, but also creates favorable conditions for people to easily access and trust Vietnamese products with quality, reputation and reasonable prices.

The 2024 Red River Delta - Vinh Phuc Industry and Trade Fair is a bridge to help establishments and businesses promote and introduce products and goods, and expand the consumer market. Photo: The Hung

Currently, the company has built a distribution and consumption network of 60 agents in many provinces and cities across the country. On average, each month, the company supplies the market with more than 80 thousand boxes of sour meat, creating jobs and stable income for dozens of local workers.

Along with the Red River Delta Industry and Trade Fair, in 2024, the Center for Industry and Trade Development (Department of Industry and Trade) coordinated with units to organize a trade fair to stimulate consumption in Yen Lac district; a trade fair, Tay Thien - Tam Dao festival tourism and a Spring flower fair to promote trade and investment promotion activities, creating opportunities for establishments and businesses in the area to promote, introduce products, and expand the market for goods consumption.

In particular, responding to the campaign "Vietnamese people prioritize using Vietnamese goods", the center successfully organized 2 Vietnamese goods markets in mountainous areas in Song Lo and Lap Thach districts and 3 fixed sales points of Pride in Vietnamese goods in Binh Xuyen and Yen Lac districts.

In addition, the center organizes for businesses to participate in displaying products at fairs and exhibitions such as: China - Vietnam Border Economic Trade and Tourism Fair (Hong Ha) in 2024; "The 2nd Vinh Phuc Province Innovation and Startup Festival, 2024"... Thereby contributing to supporting entities and businesses to access and exchange quality products with provinces and cities, promote connection, product consumption and increase e-commerce application, market development...

To support Vietnamese goods and increase the resilience of agricultural products in the area, the Center for Industry and Trade Development is developing a plan and coordinating with units to organize fairs before, during and after the 2025 Lunar New Year, including: Vinh Phuc Consumption Stimulation Trade Fair, Spring Flower Fair and Tay Thien - Tam Dao Festival Tourism and Trade Fair...

In 2025, the center will continue to coordinate with businesses and units to organize programs to bring Vietnamese goods to mountainous areas, rural areas and industrial parks in the area.

At the same time, organize seminars, training conferences, and propaganda to improve trade promotion and import-export skills for establishments and businesses in the area. Increase the organization of delegations to visit, display, and introduce products at fairs and exhibitions in provinces and cities across the country.

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Source: https://baovinhphuc.com.vn/tin-tuc/Id/122317/Tiep-suc-hang-Viet