As a son of Tay Ninh , Mr. Tran Tuan Khue (residing in Ward IV, Tay Ninh City) once cherished the dream of one day creating a brand of Tay Ninh salt and Tay Ninh rice paper to introduce to friends and customers near and far. That dream has been realized by him for more than 10 years with the product brand "Tinh Nguyen".
Since its establishment, Tinh Nguyen has always operated and developed according to the motto "Only selling the highest quality and safest products to customers". Tinh Nguyen constantly strives and improves itself with the goal of preserving the flavor of Tay Ninh land through each grain of salt and each product.
Mixed rice paper with many different flavors.
From fresh, clean and quality raw materials, Mr. Tuan Khue has researched unique recipes to create typical chili salt and rice paper products. Over time, Tinh Nguyen's products have gradually become known to many people, not only in supermarkets and convenience stores but also exported to many countries around the world such as Australia, the US, Japan, etc. More than 40 product lines of rice paper, chili salt, sauces, etc. are more than 40 recipes that have been researched and harmoniously combined between ingredients. In particular, realizing that Tay Ninh chili is firmer, more fragrant and spicier than chili in other regions, Mr. Tuan Khue has gradually affirmed the value of chili through each of his products. Most of Tinh Nguyen's products are made from chili. In addition to traditional specialties such as chili salt, shrimp salt, lemongrass chili salt, etc., there are also exclusive dipping sauce products created from the skillful combination of spices. Popular export products today include: fermented chili sauce, black garlic satay, shrimp satay, or more novel with wasabi-flavored lemon chili salt, apricot jam, spicy tamarind sauce... contributing to creating a flavor that is both familiar and a bit unique, new, making the dish attractive and different.
Not stopping there, Mr. Tran Tuan Khue also wants to build a Tay Ninh specialty store - where people can come and choose Tay Ninh gifts for their family, or to give to relatives and friends.
“Currently, Tay Ninh is promoting tourism development, with many visitors from all over the place. In particular, the province often welcomes central leaders on business trips, such as the recent visit of the Prime Minister. With the current development orientation of the province, in the future the province will welcome more leaders and visitors, I think I need to build a specialty store with a spacious, comfortable space so that people coming to Tay Ninh can stop by, learn about the specialties of my hometown and buy them as gifts during their pilgrimages and tours,” Mr. Khue shared.
With that in mind, after a period of preparation, Mr. Khue and his wife decided to launch the Tinh Nguyen specialty store at 872, Cach Mang Thang Tam Street, Ward IV, Tay Ninh City with the message "Tay Ninh specialties - The essence of sunshine".
According to Mr. Khue, it is the sunshine of Tay Ninh that contributes to the flavor and characteristics of each agricultural product: “When I was young, I only knew that shrimp salt and Tay Ninh rice paper were famous, but I did not know why. And that motivated me to research and explore. In the process of finding raw materials for processing, comparing with other places, I realized that it was the soil and the characteristic sunshine of Tay Ninh that created the unique flavor of each agricultural product. I think that sunshine is the quintessence of Tay Ninh that creates miracles.”
Not only focusing on product quality, Tinh Nguyen also cares about design to create satisfaction for tourists. Carrying the mission of promoting Tay Ninh specialties, Tinh Nguyen products are all packaged elegantly and delicately. That is like the preciousness and sincerity of Tay Ninh people sent to tourists near and far.
Khai Tuong
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