Double win at the 2025 Asian Business Awards, Masterise Group affirms its international business and brand stature

This achievement not only affirms the stature and execution capacity of the Masterise Group international real estate ecosystem, but is also a proud recognition of Masterise Homes' pioneering journey in creating luxury living standards in Vietnam.

Asia Pacific Enterprise Awards has been organized annually by Enterprise Asia since 2007 in many countries in the region, to honor businesses and brands with outstanding achievements, contributing to shaping sustainable development standards, creating positive impacts for society and pioneering in redefining the limits of business. With the theme "Celebrating Inclusive Entrepreneurship - Honoring the spirit of inclusive entrepreneurship", the 2025 season continues to attract hundreds of excellent businesses to participate, in which Masterise Group stands out as a typical representative of the aspirations of Vietnamese businesses to reach new heights.

Creating a sustainable future, affirming the stature of the international real estate ecosystem

After more than a decade of development, Masterise Group has built a comprehensive international real estate ecosystem, ready to join Vietnam in creating a sustainable future. Masterise Group's sustainable development strategy is reflected in its iconic projects: from basic infrastructure to urban construction, contributing to improving the quality of life of Vietnamese people and reshaping the national urban landscape. Each project Masterise Group has created has become a symbol of creativity, breakthrough courage and responsibility to serve the country, contributing to opening up trade flows, connecting regions and enhancing the competitiveness of the country.

Masterise Group representative received the Corporate Excellence Award at the Asia Pacific Enterprise Awards 2025

This spirit is clearly reflected through the three pillar brands in the ecosystem: Masterise Homes, a world-class luxury real estate brand; Masterise Property Management, an operational management solution with outstanding service standards; and Masterise Hospitality & Entertainment, a pioneer in operating high-end hotels, resorts and entertainment spaces.

In each field, Masterise Group chooses a development path associated with the responsibility of nation building: building a brand based on a long-term vision, binding corporate responsibility to society, aiming for lasting values for the community.

Promoting professional management capacity, stable system foundation and strong resources, firmly overcoming market challenges, Masterise Group increasingly affirms the mettle of a pioneering group. In the next phase, Masterise Group aims to develop key infrastructure projects and national-scale works, contributing with Vietnam to create a sustainable future in the new era.

Inspiring international standard living, continuing with the pioneering concept of “Branded living”

As the first and flagship brand of Masterise Group, Masterise Homes is known as the pioneer developer bringing branded real estate to Vietnam. Owning the largest branded real estate portfolio in Southeast Asia, Masterise Homes affirms its international capacity through strategic cooperation with Marriott International - the world's leading hotel group, bringing together prestigious brands such as Marriott, JW Marriott and The Ritz-Carlton and Haute Couture master ELIE SAAB.

Combining international quintessence with the depth of local culture, going beyond the limits of mere living space, Masterise Homes' projects inspire deep connections, nurture aspirations to reach out, share visions and values, while preserving and building a sustainable legacy for the next generation of elites.

Masterise Homes was honored with the “Inspirational Brand Award” for its journey of inspiring international standard living in Vietnam.

That inspirational journey is followed by the vision of “branded real estate”, a unique perspective opened by Masterise Homes to bring “best in class” quality - branded products in each segment, through its own branded product lines such as Masteri Collection and Lumière Series. The Branded Living philosophy initiated by Masterise Homes has opened a new standard for owners: from owning high-end assets to a comprehensive and consistent living experience, shaped by 4 core characteristics: Sophistication and meticulousness in every detail of design and operation, heritage spirit present in every space, internationally recognized quality and the ability to increase sustainable value over time. That is also the solid foundation for each Masterise Homes project, regardless of segment, to bring three layers of experience: deep connection, elite lifestyle and status mark. For Masterise Homes, living experience is the true value of creation. This is also the inspirational factor that helps Masterise Homes proudly receive the “Inspirational Brand Award”, alongside the impressive victory of Masterise Group.

With Masterise Homes, new living experiences are the true value of creation.

Inspiring luxury living spaces at Masterise Homes projects

“The double award at the Asia Pacific Enterprise Awards 2025 not only affirms Masterise Group's vision, sustainable strategy and the brand philosophy that Masterise Homes is pursuing, but also serves as a strong motivation for us to continue accompanying the country's development, creating worthy experiences for the community and affirming Vietnam's position on the global real estate map,” Ms. Thi Anh Dao, Marketing Director of Masterise Group affirmed.

Winning the Asia Pacific Enterprise Awards 2025 not only brings great pride to Masterise Group, but also marks an important milestone affirming the international capacity of Vietnamese enterprises on the regional map. With a long-term vision, sustainable and pioneering development strategy, Masterise Group is committed to making continuous efforts, continuing the journey of creating a sustainable future, spreading inspiration and accompanying Vietnam in the era of development.

Source: https://daibieunhandan.vn/chien-thang-kep-tai-giai-thuong-doanh-nghiep-chau-a-2025-masterise-group-khang-dinh-tam-voc-doanh-nghiep-va-thuong-hieu-quoc-te-10389847.html