By 2025, Apple is expected to launch eight low-cost devices that are more affordable for consumers, ensuring competitiveness in an increasingly fierce market.
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| Apple is trying to launch cheaper products to increase competitiveness. |
Here are eight budget Apple devices expected to launch this year.
MacBook Air (M4)
The MacBook Air will be upgraded to the M4 chip, providing 25% faster multi-core CPU performance than the current version. The device can support two external displays and a 12MP camera with the Center Stage feature.
The MacBook Air M4 is expected to be launched by Apple in spring 2025 and will still keep the starting price at $ 1,099, 16GB RAM on all versions.
iPhone SE 4
According to rumors, the iPhone SE 4 will have a similar design to the iPhone 14 model, including a 6.1-inch OLED display, Face ID, USB-C port, and 48MP rear camera.
The device is expected to be equipped with an A18 chip with 8GB of RAM, supporting Apple Intelligence and being the first product with a 5G modem designed by the company itself.
The iPhone SE 4 is likely to launch next March with an expected price ranging from $400 to $500, slightly higher than the current iPhone SE price of $429 due to significant upgrades.
iPad (11th generation)
The new generation iPad will keep the same 10.9-inch screen and Touch ID, but upgrade to the A17 Pro or A18 chip with 8GB RAM to support Apple Intelligence.
Apple is expected to launch a new generation iPad in the spring of 2025 with a price of $ 349, the ability to increase the basic storage capacity to 128GB.
AirTag (second generation)
AirTag 2 will use an upgraded Ultra Wideband chip to triple the tracking range, better Vision Pro integration, and an anti-spoofing speaker to enhance anti-tracking measures. Apple is expected to launch AirTag 2 in mid-2025 and maintain the current price of $29.
Command Center
Command Center will be a completely new smart home control center, with a 7-inch screen, built-in speakers, FaceTime-enabled camera, and proximity sensors for dynamic interface adjustments.
Command Center will run on a new operating system "homeOS" with control widgets and Siri integration. The product is expected to be launched by Apple in March 2025, with a price that can compete with Amazon's Echo Show (about $90).
HomePod mini (2nd generation)
The second-generation HomePod mini is expected to feature an Apple-designed Wi-Fi and Bluetooth chip, support Wi-Fi 6E, improved audio quality, and a second-generation Ultra Wideband chip for better transmission. It is expected to launch in mid-2025 and retain the same $99 price tag.
Apple TV 4K (4th generation)
The new Apple TV 4K is rumored to use an A16 chip or later, support Wi-Fi 6E, and possibly have a FaceTime camera built in. It’s expected to launch in 2025, with a starting price that could drop to $99, from its current $129, to better compete with rivals like Amazon’s Fire TV Stick.
Apple Watch SE (3rd generation)
The Apple Watch SE 3 will be equipped with a larger screen by Apple, using the S10 or S11 chip and possibly using a plastic case to reduce costs.
The device is expected to launch in late 2025 with a starting price of $249, or possibly a little lower to compete with rivals and attract parents to buy it for their kids.
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