In recent years, when passing through the central streets of Ho Chi Minh City, it has become familiar to see public walls covered with advertisements, phone numbers of vendors, black credit… causing unsightliness. Although the authorities have launched campaigns to tear and remove them, traces of dried glue and smudged ink are still there and soon after, the flyers and printed ink reappeared as before…
The central streets in Ho Chi Minh City have put on "new clothes"
However, in recent days, on the same central streets of Ho Chi Minh City, people have encountered new, more vibrant and brighter images. Public walls have turned into countless large-scale murals, realistically depicting a beautiful and peaceful Vietnam.
It is known that the mural street project named "Beautiful Vietnam" was implemented by Nippon Paint Co., Ltd. in collaboration with the Ho Chi Minh City Police Youth Union with much enthusiasm for a green - clean - beautiful city for the people of the city. The total area of mural paintings carried out throughout the city is up to 2,000m².
Together we create "Beautiful Vietnam"
Besides, the project also received support and cooperation from the police, youth and people to create a truly "beautiful Vietnam".
After the police force and local people had completely dismantled the area, the units joined forces to paint landscape paintings with colorful, lively spaces, creating highlights for the streets and spreading positive emotions.
No need to go far, all Ho Chi Minh City citizens check-in near home
Not depicting anything too grand or far-fetched, "Beautiful Vietnam" is inspired by the country's beautiful landscapes. The murals depict the beauty of the One Pillar Pagoda, lotus ponds...
Not simply repainting old walls, the realistically decorated colors also create an artistic space for people to come and enjoy and together record beautiful and real images of everyday life.
To depict the freshness and beauty of the landscape, Nippon Paint Vietnam has worked with artists to choose the type of paint and paint color to match the wall and weather to keep the color durable over time.
Beautiful Vietnam is not only in paintings
In just a short time of implementation, "Beautiful Vietnam" has contributed to making the scenery on the streets more lively and spacious, while helping people raise awareness, sense of law compliance, environmental protection, contributing to building civilized urban areas; the phenomenon of advertising leaflets and graffiti has clearly decreased.
In order to contribute to creating a "beautiful Vietnam", in addition to the mural painting project on public walls, Nippon Paint has also implemented many other meaningful and practical activities since 2019. These include: awarding scholarships to students in difficult circumstances, launching a campaign to plant 10 million trees, repainting houses for Vietnamese Heroic Mothers; changing the look of trains at the Zoo; opening a painting technique training class for teenagers in Tien Giang province...
Over the years, Nippon Paint Vietnam has continuously implemented community contribution activities to create good values for society, for a beautiful Vietnam.
Established in 1881 in Japan, Nippon Paint Group is now present in 45 countries and territories; becoming the No. 1 paint brand in Asia - Pacific (According to the assessment of Asia Pacific Coatings Journal - APCJ in 2023). Nippon Paint provides Japanese quality paint and coating products for the architecture, home decoration and automotive and marine industries, as well as a diverse portfolio of construction products other than paint and coating.
With 30 years of operation in Vietnam, Nippon Paint has the mission of beautifying millions of Vietnamese homes and providing coating solutions to meet all the needs of Vietnamese consumers.
Website: www.nipponpaint.com.vn
Hotline: 1800 6111.
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