Decoding the appeal of Ha Anh Tuan

However, the chemistry student who won the Promising Award has continued to excel in art for nearly two decades.

Paradox Ha Anh Tuan

According to journalist and music expert Long Pham, Ha Anh Tuan has a good voice, can sing live well and control the stage.

Singer Ha Anh Tuan in the concert "Brilliant Horizon"

But, he is not a very good singer, nor is his technique and performance style.

However, Ha Anh Tuan is wise to fully exploit the advantages of his masculine, full, warm voice with calmness and experience.

According to expert Long Pham, Tuan does not try to show off his "great" voice or show off his technique or high range. He is quite wise in focusing on his strengths in the mid and low ranges, creating a romantic image that is neat, mature but still a bit dreamy.

I still remember, 17 years ago, on television, a scholar wearing glasses, dressed simply and elegantly sang the love song "Dầu phố em qua".

At that time, Tuan showed off his complex techniques, he sang with emotion in a simple, gentle way and through each lyric exuded sincerity, simplicity creating a unique color.

Until now, Tuan's emotions in music with "April is your lie", "Warmth", "Winter's story"... always make the audience fall in love.

But, one thing that cannot be denied is that Tuan has made a significant change in his singing technique, despite not receiving formal training from school.

“After many years, Ha Anh Tuan has significantly changed in both his voice and singing style. His voice is warmer, richer and more mature. Thanks to that, he can express the elegant style he pursues,” expert Long Pham expressed.

To be fair, although coming from a professional competition, Ha Anh Tuan does not focus too much on advanced vocal techniques.

He also does not possess the handsome appearance of Hoang Hai or the worldly appearance of Anh Khoa. He does not flaunt his personal life or try to lead the audience with scandals and shocking statements. He has not even had a fan meeting after nearly 20 years in the profession...

However, Tuan's music is sure to be a hit. Tuan's shows - whether in the North, Central or South - are always sold out right from the first day of sale.

Typically, like the show “Brilliant Horizon” held in Ninh Binh last February, the organizers announced that tickets for both nights (about 9,000 spectators/night) were sold out right from the first minutes of online sales.

The male singer even admitted to his fans: "Even my family, my grandmothers and aunts... couldn't buy tickets." Some people were even willing to spend more than ten million VND to buy tickets on the black market.

It is no exaggeration to say that Ha Anh Tuan is one of the few artists who can make a living by organizing live shows. Remember, the success of the show “See Sing Share” in 2016 helped Viet Vision – the company behind Ha Anh Tuan’s shows – record revenue 3 times higher than the previous year. At its peak, in 2019, this company brought in 87 billion VND in revenue, an increase of 81%.

Gratitude for life

Ha Anh Tuan and world music legend Kitaro in the concert Brilliant Horizon

At the age of 39, Ha Anh Tuan has never bragged about his famous love life, even though he is surrounded by many beautiful women.

He rarely brags about his rich private life with mansions, cars, and luxury goods - even though he is a real rich kid, Tuan only shows off how grateful he is for life: "Why do we brag about how much money we have?

Now I have to brag about how many people I have saved, how many people I have cured, or at least to the children, how many happy days I have left for them to live.

Choosing to become a philanthropic “playboy”, many years ago, Tuan declared that he did not ask for anything more, other than the desire to “have money, make money to prove that he is a person who is useful to society”.

He once donated 2 billion VND to sponsor 3 negative pressure isolation rooms in Hanoi , Ho Chi Minh City and Quang Ninh, when the Covid-19 epidemic broke out.

He also sponsored the Vietnam Forest project in Lam Dong to regenerate ecological forests. In particular, to date, he has donated more than 7 billion VND to the program “As if there had never been a separation” to continue searching for and reconnecting lost relatives.

Tuan has to repay the favor and often does so not for the recipient but for himself. Tuan wants the day he closes his eyes and ends his life to feel truly at peace," the male singer once explained about what he does.

Different thinking, that's why Ha Anh Tuan's music is a separate world, the way Tuan makes music is also. Music expert Long Pham also had to admit, Ha Anh Tuan is a person with extremely sharp and intelligent thinking about the market. To be exact, he is a good music businessman when he brings the business spirit into music.

He clearly understands the market, who his audience is, and what they need to hit those essential needs, thereby easily dominating the market without too many tricks.

“The success of “Gầu Concert” 5 years ago has proven Tuấn’s wisdom. It was not by chance that he went all the way to Da Lat to do the show. This is the result of market research, youth trends, from the boom of homestay, backpacking, Vintage, or trends of photography, virtual life, travel…

All were directed towards Da Lat, making it the hottest spot at that time,” the expert commented.

Music of kindness

Ha Anh Tuan and Kitaro plant trees at Cuc Phuong National Park

Talking about Ha Anh Tuan, media expert Nguyen Ngoc Long affirmed: "Vietnam has a unique artist, who is a singer but does not sell music, that is Ha Anh Tuan".

According to the expert, the male singer sells emotions and stories in music – which has become Ha Anh Tuan’s trademark. In that, he is the one who actively leads his own story.

“Tuan’s musical thinking is business thinking and brand positioning. Through his kind actions, he awakened the humanity in each person. At that time, what the song was about, whether Tuan’s voice was skillful or not – were no longer so important. But, Tuan imprinted in the audience’s mind that, whenever they heard Ha Anh Tuan’s voice, Ha Anh Tuan’s music project, it would calm their souls or urge them to do kind things.

The way he chooses songs, the way he performs songs, the way he chooses locations to hold shows, or the way he appears on stage to interact with his philosophical stories, all convey the value of humanity and kindness.

Ha Anh Tuan clearly identifies the audience he is targeting, it is not the rich, nor the poor, or any specific group. His audience is all kind people, who think they are kind, and worship a kind lifestyle. Therefore, they are willing to pay for the kindness that Tuan creates," the expert commented.

Ha Anh Tuan was born in 1984. Before his singing career, he was famous as a young master who excelled in the Chemistry class at Le Hong Phong High School for the Gifted. After graduating from high school, he was admitted to two universities, Banking University and University of Natural Sciences, Ho Chi Minh City, and received a scholarship to study abroad in the US. Later, he chose a university in Germany to pursue chemistry.

While a student, Tuan returned home to "compete" in Sao Mai Diem Hen 2006 and unexpectedly won the promising singer award and entered the top 3 most favorite singers.

He has been nominated 13 times and won the Dedication Award twice. Besides famous albums such as: Radio (2008), Cocktail (2010) and Street Rhythm (2015), Ha Anh Tuan has so far successfully organized 14 personal live shows.

Source: http://www.baogiaothong.vn/giai-ma-suc-hut-cua-ha-anh-tuan-d589724.html