Realizing the target of tourism growth by 2025

Vietnam Tourism Association held a meeting with Tourism Associations of provinces and cities.

Speaking at the conference, Mr. Vu The Binh, Chairman of the Vietnam Tourism Association, said: With Resolution No. 226/NQ-CP dated August 5, 2025, the Government has assigned the tourism industry the task of striving to reach 25 million international visitors and 150 million domestic visitors in 2025. This is a very heavy task, but it also opens up prospects for the tourism industry, requiring the entire tourism industry to quickly gather forces, develop practical and effective plans, and organize strong and drastic implementation to successfully implement.

According to Mr. Vu The Binh, the merger has changed the country from 63 provinces and cities to 34 provinces and cities, and the local tourism associations have merged and undergone many changes. Although in some provinces, the reorganization of tourism associations has not been completed, most provinces and cities have not yet issued documents recognizing or giving specific instructions on the organization of new tourism associations, in the current context, tourism associations still need to immediately implement a series of tasks.

Mr. Vu The Binh, Chairman of Vietnam Tourism Association spoke.

“The Vietnam Tourism Association invites all provincial and municipal tourism associations to attend today's meeting to discuss and agree on action plans, demonstrating determination to implement the Government's Resolution, contributing to increasing the tourism industry's contribution to the national economy and elevating Vietnam's tourism,” the Chairman of the Vietnam Tourism Association emphasized.

Speaking at the conference, Permanent Vice Chairman of Thanh Hoa Provincial People's Committee Nguyen Van Thi affirmed: In the current period of strong integration and transformation, tourism is not only a comprehensive economic sector with a fast growth rate, but also a cultural bridge, a driving force for innovation and creativity. Therefore, strengthening the role of the Vietnam Tourism Association, as well as the network of Tourism Associations in localities across the country to strengthen regional linkages, public-private cooperation, and seize opportunities and share opportunities - is one of the important tasks, especially for provinces and cities with great potential and advantages in tourism development.

Permanent Vice Chairman of Thanh Hoa Provincial People's Committee Nguyen Van Thi delivered a welcome speech at the conference.

“Thanh Hoa province hopes that, through today's conference, the Vietnam Tourism Association, local tourism associations and businesses will share effective models and valuable lessons; at the same time, propose practical proposals and solutions so that the tourism industry of the whole country in general and each locality in particular can adapt flexibly and develop sustainably in the new period - a period in which the requirements for quality, identity and difference are becoming more important than ever”, the Standing Vice Chairman of the Thanh Hoa Provincial People's Committee expressed.

At the conference, Mr. Vu Quoc Tri, General Secretary of the Vietnam Tourism Association, briefly reported on the results of the first 6 months of the year of the Vietnam Tourism Association, with key activities: Perfecting the apparatus, developing members; Researching, proposing mechanisms, policies and participating in conferences and seminars on tourism development; Organizing tourism promotion, communication and promotion activities; Coordinating with sectors and State management departments of tourism in localities to strengthen cooperation and connection to develop tourism; Researching and developing new tourism products, improving the quality of tourism products and programs of the Tourism Associations of provinces and cities; Developing green tourism products; Training and developing tourism human resources; International cooperation.

Mr. Vu Quoc Tri, General Secretary of Vietnam Tourism Association, reported briefly on the results of activities in the first 6 months of the year and the key tasks of the association in the coming time.

On that basis, in the coming time, the Vietnam Tourism Association will focus on implementing a number of key tasks: Thoroughly implementing Resolution No. 226/NQ-CP dated August 5, 2025 of the Government: Striving to reach at least 25 million international tourists and 150 million domestic tourists for the whole year; Promoting the development of the VITA GREEN Green Tourism brand to become an international trading brand; Actively implementing the VITA AWARDS 2025 Awarding Program within the framework of preparing for the organization of the Vietnam International Tourism Fair - VITM Hanoi 2026; Implementing the Project to award the titles of Culinary Artist; Bakery Artist; Beverage Artist; Perfecting the organization of the Vietnam Tourism Association according to the provisions of Decree 126/2024/ND-CP dated October 8, 2024 of the Government.

In addition, the Association will also continue to detect, synthesize opinions and propose and recommend to competent state agencies at the central and local levels to resolve difficulties and problems of tourism businesses.

Specifically: Proposing to reduce and simplify administrative procedures related to business activities in different areas of the tourism industry; Recommending to review and implement a number of policy mechanisms to facilitate tourism development as stated in Resolution No. 08-NQ/TW of the Politburo on developing tourism into a spearhead economic sector; Proposing policy mechanisms to make Vietnam a leading destination in the region and the world: inter-sectoral and inter-regional coordination mechanisms, connecting international and domestic transport infrastructure, preferential policies for tourism businesses implementing digital transformation and green transformation programs, etc.

Along with that, the work of building new tourism products; innovating and improving the quality of tourism services; training and developing tourism human resources; and international cooperation will also be promoted by the Association.

Delegates chaired the discussion session.

To promote tourism activities towards green, sustainable growth and increasing professionalism, the conference also introduced the VITA GREEN green tourism label recognition program of the Vietnam Green Tourism Association, and tourism development consulting and support activities of the Institute of Tourism Economics under the Vietnam Tourism Association.

At the conference, many delegates shared, discussed, proposed ideas and contributed to develop Vietnam tourism quickly and strongly, striving to realize the goal of welcoming 25 million international visitors by 2025.

Mr. Phung Quang Thang, Chairman of Vietnam Green Tourism Association, introduced the VITA GREEN green tourism label recognition program.

To attract international visitors, Mr. Phung Quang Thang, Chairman of the Vietnam Green Tourism Association, said that the important solution is that travel businesses, accommodation services, and destinations need to change their awareness, implement actions to transform green tourism, spread the green tourism movement, and raise the value of Vietnam's VITA GREEN Green Tourism label to become an international trading brand. These activities aim to affirm the prestige and position of Vietnam's green tourism in the international arena, contributing to building the image of Vietnam as a sustainable, responsible, and environmentally friendly destination; at the same time, affirming the pioneering role of tourism businesses in promoting the green tourism trend in the region and globally.

Mr. Cao Tri Dung, Chairman of the Vietnam Tourism Association, proposed that it is necessary to deploy a series of tourism promotion and stimulus activities at the national and local scale to respond to Resolution 226/NQ-CP; build events to promote Vietnamese tourism in target markets, and call on localities that are gateways to welcome international visitors to proactively develop breakthrough products to introduce to markets with the potential for rapid growth in the short term.

Award certificates and medals to groups and individuals with many contributions.

Concluding the conference, Chairman of the Vietnam Tourism Association Vu The Binh suggested that localities should quickly complete the association's organization, rearrange affiliated units, and implement vertical linkages with specialized associations. Tourism businesses and workers need to increase innovation, creativity, build new products, and implement high-tech activities to be awarded the VITA AWARDS title and other awards of the Vietnam Tourism Association.

“With the increasingly important role and position of the tourism industry, I call on member businesses, workers in the tourism industry and tourism enthusiasts to cooperate closely, work creatively, and actively contribute to the development of the industry and the country, worthy of the expectations of the Party and the Government that tourism is truly a spearhead economic sector of Vietnam,” Mr. Vu The Binh emphasized.

TRANG ANH

Source: https://nhandan.vn/hien-thuc-hoa-muc-tieu-tang-truong-khach-du-lich-nam-2025-post903011.html