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Hoang Phat - Duc Minh coffee symbol

Việt NamViệt Nam11/12/2024


With the strong development of the Vietnamese coffee industry, Ms. Truong Thi Thanh Lam, who has been steering Hoang Phat Company to become a prominent brand in the Duc Minh coffee industry.

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Coffee products of Hoang Phat Joint Stock Company
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Ms. Truong Thi Thanh Lam is not a stranger to the coffee industry. She started her career in the years when the Vietnamese coffee industry began to enter a period of strong development.

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Ms. Truong Thi Thanh Lam and coffee products of Hoang Phat Company

From a young person with a desire to start a business, Ms. Lam and some colleagues founded and operated Hoang Phat Joint Stock Company, which started as a small business.

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With strategic vision and determination, Ms. Lam has turned Hoang Phat into one of the leading coffee producers and suppliers, not only in the domestic market but also reaching out to the world .

A deep understanding of coffee quality, from selecting coffee beans to processing, has helped Hoang Phat grow strongly and create a distinct mark in the industry.

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Hoang Phat Company invests in modern production lines
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One of the key factors that helped Ms. Lam succeed was her ability to perceive the market and effectively manage strategies. Ms. Lam always focused on maintaining product quality while constantly innovating production processes, thereby enhancing the value of Vietnamese coffee. "Product quality is always the decisive factor to maintain customer trust," Ms. Lam said.

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02 roasted coffee bean and ground coffee products of Hoang Phat achieved 4-star OCOP certification

In addition, Ms. Lam also pays special attention to training and developing staff. According to her, building a strong team with the ability to work professionally and creatively is an indispensable factor in the sustainable development of the enterprise.

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Hoang Phat's staff work professionally and creatively.

Not stopping at producing regular coffee, Ms. Truong Thi Thanh Lam has brought Hoang Phat to a new level by developing and launching Duc Minh coffee products - a new symbol of Vietnamese coffee. With the combination of high-quality coffee beans and advanced processing technology, Duc Minh coffee has quickly become loved by domestic and foreign consumers.

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"Duc Minh Coffee is not just a product, but a story about our passion and dedication to Vietnamese coffee," said Ms. Lam.

With a strong promotional strategy and cultural exchange activities, Duc Minh coffee brand has become one of the priority choices of consumers when looking for quality coffee products.

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For Ms. Truong Thi Thanh Lam, coffee is not only a profession but also an indispensable part of Vietnamese culture. She always aims to bring Vietnamese coffee to the world, not only to affirm its quality but also to introduce the beauty and flavor of the country through each cup of coffee.

“We don’t just sell coffee, we promote a part of Vietnamese culture,” Lam shared.

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A Hoang Phat product is packaged beautifully and professionally.

Ms. Truong Thi Thanh Lam is a testament to the entrepreneurial spirit, determination and endless passion for the coffee industry. Through her tireless efforts, she has helped Hoang Phat become a symbol of Duc Minh coffee, contributing significantly to enhancing the value of the Vietnamese coffee industry. With her strategic vision and strong love for coffee, Ms. Lam will certainly continue to reap many successes in the future.

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If you are looking for the strong taste of coffee from the Central Highlands or want to discover a brand with a strong local imprint, come to Hoang Phat Company Limited in Ke Dong village, Duc Minh commune, Dak Mil district, Dak Nong province.

Contact now 0935.654.403 for advice and experience quality products from the Central Highlands!

Content, images: Cong Tinh
Presented by: Viet Dung

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Source: https://baodaknong.vn/hoang-phat-bieu-tuong-ca-phe-duc-minh-236635.html

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