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Quang Binh Provincial Family Planning Association promotes reproductive health care/family planning via Facebook and Zalo

Báo Gia đình Việt NamBáo Gia đình Việt Nam10/01/2025

The new point in the operation method of the Quang Binh Provincial Family Planning Association is to focus on innovating propaganda forms, in addition to promoting traditional propaganda forms.


On the afternoon of January 7, the Vietnam Family Planning Association organized a workshop on "Sharing experiences in providing reproductive health/family planning services among Association clinics" to create a forum for clinics and provincial associations to exchange and share local experiences in promoting and developing reproductive health/family planning services for the community.

Doctor Tran Thi Loan, President of Quang Binh Province Family Planning Association

Sharing at the workshop, Dr. Tran Thi Loan, President of the Quang Binh Provincial Family Planning Association, said that whether the provincial association is strong or not depends on the quantity and quality of its members. Therefore, maintaining and consolidating the organization and operation system of the association from the province to the grassroots level is always a concern: The provincial level has an association office and an obstetrics and gynecology clinic under the provincial association; The district, town and city levels integrate population offices, clinics and obstetrics departments to create a "limb" system to carry out the activities of the association in general, and clinics and mobile examinations in particular.

In addition, diversify the types of reproductive health care/family planning services provided at the Association's Clinic and when implementing Mobile Services (including means, service delivery skills, quality and appropriate costs).

To improve service quality, Quang Binh Provincial Family Planning Association always updates information on new expertise and techniques in service provision by participating in scientific conferences, seminars and professional training.

“We actively consult, exploit and provide diverse services to customers who come to receive services, maintain connections with customers after providing services, loyal customers who come to the clinic for the second time or more will receive a discount or receive additional services” – Doctor Loan said.

As an Association operating with self-funded resources, the Association always focuses on promoting its strengths in finding resources to maintain and develop the Association's activities. Therefore, the focus on communication activities and service provision is always of interest to the Provincial Association.

“Promoting communicationand education activities to create high response from people in the community, creating consensus and participation of sectors and organizations related to the Association's activities is always considered a core and regular activity of the Association” – Doctor Loan said.

In particular, working as a collaborator with specialized hospitals in reproductive support and specialized testing to provide consultation and reproductive support services, cancer screening, pregnancy, etc. is a highlight in the activities of the Provincial Association, helping the Provincial Association to both enhance its position and increase its revenue.

Doctor Loan added: “We focus on innovating the form of propaganda, in addition to promoting traditional forms of propaganda such as propaganda through branch activities, meetings, implementing models of “communication integrated with service provision”, “Comprehensive reproductive health club for adolescents/youth”, “linked clinic model”… but also improving the quality of propaganda through social networking sites such as creating zalo and facebook groups. This is a propaganda channel that is both fast, widespread, and keeps up with the development trends of the times”.

This has helped the Quang Binh Provincial Family Planning Association achieve many good results. In the first 9 months of 2024, the number of customers receiving mobile services was 2,065 people (an increase of 177% compared to the first 9 months of 2023, which was 1,551 people).

T. Linh



Source: https://giadinhonline.vn/hoi-khhgd-tinh-quang-binh-tuyen-truyen-cham-soc-skss-khhgd-qua-facebook-zalo-d203977.html

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