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Hao Dat Tea Cooperative: Aspiration to elevate Tan Cuong specialty tea

Việt NamViệt Nam05/01/2025


Using raw materials from the “First Tea” region of Tan Cuong, Hao Dat Tea Cooperative, headed by artisan Dao Thanh Hao, has built its brand with quality, safe, beautiful and unique products. Not satisfied with the results achieved, the Cooperative aims to become the number 1 premium tea brand in Vietnam, leading in the field of tea production and trade, becoming a meaningful gift in many countries around the world .

Hao Dat Tea Cooperative was honored as a typical national cooperative in 2024.
Hao Dat Tea Cooperative was honored as a typical national cooperative in 2024.

Dedicated to Tan Cuong tea, Ms. Dao Thanh Hao is always determined to develop the Cooperative in a sustainable direction, focusing on producing safe tea according to VietGAP and organic standards, to ensure high-quality raw materials, as well as food hygiene and safety criteria. At the same time, she constantly innovates the processing process and focuses on investing in product packaging designs, with stamps and barcodes to trace the origin, creating an impression on customers.

Production and experience space of Hao Dat Tea Cooperative in Tan Cuong commune (Thai Nguyen city).
Production and experience space of Hao Dat Tea Cooperative in Tan Cuong commune ( Thai Nguyen city).

The relentless efforts have helped Hao Dat Tea Cooperative affirm its brand and quality in domestic and foreign markets. Up to now, the unit's shrimp tea product is the only product of the province to achieve 5-star OCOP at the national level, along with 2 products of Moc Cau tea and Dinh tea achieving 4-star OCOP; Hao Dat tea brand is honored to be recognized as a typical rural industrial product at the national level.

Hao Dat Tea Cooperative applies modern machinery and equipment to the tea production process.
Hao Dat Tea Cooperative applies modern machinery and equipment to the tea production process.

Grasping the trend of combining traditional culture and experiential tourism , Hao Dat Tea Cooperative has gradually developed community tourism . Visitors to Hao Dat Tea Cooperative can experience the peaceful space of Tan Cuong specialty tea region. In addition to learning about the history, origin of tea trees, tea planting and care process, visiting tea hills and experiencing farming life, tourists can pick tea by hand, roast tea by hand, make tea, package tea... and directly enjoy the products. All tea culture experience activities are completely free.

Tea production process of Hao Dat Tea Cooperative.
Tea production process of Hao Dat Tea Cooperative.

In particular, Hao Dat Tea Cooperative is also a pioneer in applying science and technology and digital transformation in production and business activities. Specifically, all stages of product care, processing and packaging of the unit use modern machinery and equipment such as: Automatic tea irrigation monitoring system, gas drying system, automatic teapot sealing machine... Applying software to manage growing areas, automatic timekeeping machines, digital signatures. All products of the Cooperative are affixed with QR codes for quality management. The unit also actively develops online sales channels, through social networks to promote and bring products to customers easily and quickly.

The tea products of Hao Dat Tea Cooperative are recognized as national 5-star OCOP.
The tea products of Hao Dat Tea Cooperative are recognized as national 5-star OCOP.

The steady efforts and progress have helped Hao Dat Tea Cooperative realize its aspiration to elevate Tan Cuong specialty tea, contributing to making Thai Nguyen tea not only spread throughout the country but also reach higher and further internationally.



Source: https://baothainguyen.vn/kinh-te/202501/hop-tac-xa-che-hao-dat-khat-vong-nang-tam-che-dac-san-tan-cuong-7bf0635/

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