Vietnam.vn - Nền tảng quảng bá Việt Nam

MacBook demand plummets globally

VietNamNetVietNamNet19/10/2023


Demand for the new 15-inch MacBook Air has fallen “significantly” following the back-to-school shopping period, and Apple is forecasting lower MacBook sales in the fourth quarter than in previous years.

The last three months of the year are typically a crucial time for the iPhone maker as consumers ramp up device purchases as part of the holiday shopping season.

macbook air 15 inch feature blue.jpg
Apple's new MacBook Air 15 sales are expected to fall more than 20% this year.

Kuo said that the decline in MacBook sales was partly due to slowing demand from people working from home, as well as “waning interest” in mini-LED displays and silicon chips on Apple devices. For the 15-inch MacBook Air model in particular, sales this year could fall by more than 20%.

Apple has no plans to launch new products in the fourth quarter, which allows the company to “clear inventory and adjust product marketing strategies” for next year.

Meanwhile, CEO Tim Cook also made a surprise appearance in China at a gaming event in Chengdu. The move came after a report by Counterpoint Research showed that iPhone 15 sales in the world's second largest economy fell 4.5% compared to the iPhone 14 model.

The iPhone portfolio has so far contributed $156.78 billion to Apple’s total net revenue of $293.79 billion in the first three quarters of fiscal 2023, but overall net revenue is down 3.4% year over year.

Previously, during a visit to the mainland in early March this year, Cook described the relationship between Apple and China as “iconic”.

(According to CNBC, Yahoo Finance)

Tim Cook secretly visits China, looking for ways to save iPhone 15 sales

Tim Cook secretly visits China, looking for ways to save iPhone 15 sales

Apple CEO Tim Cook made a surprise appearance at a gaming event in China, highlighting the importance of the market to the company at a time when it is facing growing challenges.

Apple admits iPhone 15 Pro is hotter than usual

Apple admits iPhone 15 Pro is hotter than usual

Amid growing complaints about the iPhone 15 Pro and iPhone 15 Pro Max overheating, Apple has acknowledged the issue and said it stems from a number of factors.

Apple-China relations continue to deteriorate with new app management regulations

Apple-China relations continue to deteriorate with new app management regulations

Apple has expressed concerns that the Chinese government 's regulations governing its app store will negatively impact users.



Source

Comment (0)

No data
No data
S-300PMU1 missiles on combat duty to protect Hanoi's sky
Lotus blooming season attracts tourists to the majestic mountains and rivers of Ninh Binh
Cu Lao Mai Nha: Where wildness, majesty and peace blend together
Hanoi is strange before storm Wipha makes landfall
Lost in the wild world at the bird garden in Ninh Binh
Pu Luong terraced fields in the pouring water season are breathtakingly beautiful
Asphalt carpets 'sprint' on North-South highway through Gia Lai
PIECES of HUE - Pieces of Hue
Magical scene on the 'upside down bowl' tea hill in Phu Tho
3 islands in the Central region are likened to Maldives, attracting tourists in the summer

Heritage

Figure

Business

No videos available

News

Political System

Local

Product