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Your TikTokers

In the midst of modern life, where social networks dominate every aspect of life, young people in Tuyen Quang have seized the golden opportunity to tell the story of their village on a digital platform in a simple way, turning phone screen swipes into opportunities to promote culture, introduce agricultural products and spread positive life values.

Báo Tuyên QuangBáo Tuyên Quang06/09/2025

Young people from Tuyen Quang left the city to return to the village to start successful businesses on digital platforms.
Young people from Tuyen Quang left the city to return to the village to start successful businesses on digital platforms.

Young people leave the city to start a business

Instead of choosing to "attract views" with shocking and strange content, Nong Thi Cam Quynh, a Nung girl in Dong Dai village, Binh Ca commune, chose to tell village stories through gentle and genuine videos revolving around cuisine, customs, simple working life, local products, recreating a peaceful countryside.

Quynh used to be a student at the Academy of Journalism and Propaganda. After graduating, she had the opportunity to work stably in Hanoi, but with her passionate love and desire to do something for her homeland, Quynh decided to return to her village. Taking advantage of her journalism student skills and the potential land of TikTok, Quynh filmed the first videos introducing the Nung village, the lives and production of the people, especially the delicious culinary dishes of the mountains such as: Sticky rice with palm leaves, sticky rice with spinach, green lim mushrooms, ngoa jelly, pickled buffalo skin, tamarind, bamboo worms, wild bamboo shoots, etc. Quynh said: "The videos are not staged, but filmed very realistically, saying what is there, full of the character of farmers, carrying the natural flavor of the mountains and forests, so they won the hearts of viewers, some videos reached 2 - 4 million views after only a few days of posting". From those short videos, images of cuisine, agricultural products, and medicinal herbs of Tuyen are introduced in the most natural and authentic way. From then on, the young girl began to shape her own entrepreneurial path from her hometown products. Quality local agricultural products such as bamboo shoots, tea, buffalo meat, dried pork, sausage, ginseng, etc. were introduced by Quynh in a creative and humorous way and found their way to the large market.

 Ms. Ban Thi Hom, Na Mau village, Thanh Thuy commune introduces the ancient Shan Tuyet tea specialty on TikTok channel.
Ms. Ban Thi Hom, Na Mau village, Thanh Thuy commune introduces the ancient Shan Tuyet tea specialty on TikTok channel.

Like Quynh, Vang Thi De, a Mong girl in Thai Phin Tung commune, graduated from Hanoi University of Culture, but turned down many job opportunities in the capital to return to the mountains, nurturing the dream of bringing Mong linen to the world . On the TikTok page under the name Hmonghemp, De introduces Mong women's linen products and weaving processes in an authentic and familiar way, spreading the spirit of innovation and creativity, contributing to preserving and promoting the cultural identity of her homeland, while also receiving many orders, helping dozens of women in the commune have jobs and earn extra income.

When it comes to TikTokers in the highlands, it is impossible not to mention Tay ethnic girl Nguyen Hoai Thuong in Thanh Thuy border commune. Having worked in the city with a good income, Thuong also chose to return to her hometown. She skillfully put baskets of green tea in the early morning, hot cups of Shan tea in the clouds and mountains, or rustic dishes such as chili bamboo shoots, bamboo rice, green rice... into each video with a graceful and gentle storytelling style, attracting millions of views. The first video Thuong recorded about her mother's process of making bamboo rice reached 10 million views in just 1 day of posting. Currently, Thuong's TikTok channel has over 400,000 followers, more than 12.4 million likes, and is a major agricultural product consumption channel for people in the highlands. Sharing the reason for leaving the city to return to her hometown, Thuong said: "I think doing anything is work, the important thing is to work and create value for society wherever you are."

Virtual network - real value

Not only stopping at clips promoting culture and agricultural products, the village's TikTokers have also turned social networks into channels to create real value. Through TikTok Shop, many agricultural products of Tuyen Quang have found a wide market, helping people reduce poverty sustainably. Nong Thi Cam Quynh shared: "Some products are produced by the family, the rest are from the villagers, all are clean, quality assured but have not found an outlet, through the channels, I help people consume and increase income".

In addition, many young people also take advantage of the power of digital platforms to do charity work and spread values ​​in the community. The case of YouTuber and TikToker Nguyen Tat Thang, Ha Giang Ward 1, is a clear example. Over the past 5 years, his digital platform channels have released more than 3,500 videos, attracting over 610,000 subscribers from dozens of countries. The content of the videos focuses on introducing the land and people of Tuyen Quang, while connecting with donors to help build bridges, roads, build schools, donate houses, support livelihoods for people in highland areas, award scholarships to help poor students overcome difficulties, support people affected by natural disasters, and spread good things in life.

The story of today's village TikTokers affirms that when the young generation knows how to seize opportunities, the digital space becomes the universal key for them to continue their journey of developing their homeland with faith, creativity and passionate love. There, agricultural products are fueled, culture is preserved, spread and good deeds are multiplied, so that the village becomes closer and more connected to all regions.

An Giang

Source: https://baotuyenquang.com.vn/van-hoa/du-lich/202509/nhung-tiktoker-cua-ban-2334629/


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