Saigontourist Group participates in Qatar Tourism Fair - Boosting the Middle East luxury market

Saigontourist Group cooperated with the Vietnamese Embassy in Qatar to co-organize a tourism promotion booth at the Qatar Travel Mart (QTM) 2025.

The event takes place from November 24, 2025 to November 26, 2025 at the Doha Exhibition and Convention Center, Qatar, affirming the pioneering strategy of Saigontourist Group in expanding the MICE market and high-end tourism in the Middle East region.

Participation in the 2025 QTM Fair is a strategic step, implemented according to the Official Letter of the Embassy of Vietnam in Qatar, to promote Vietnamese tourism and promote international cooperation. The QTM Fair is the largest annual international event on tourism and travel in Qatar, organized under the auspices of the Qatari government, demonstrating the importance of the event in the national tourism development strategy.

QTM 2025 is positioned as the defining platform for the global travel and tourism industry in the Arabian Gulf region, bringing together the world's leading destinations to showcase the latest trends in Sports Tourism, MICE (Meetings, Incentives, Exhibitions), Business, Culture, Leisure, Luxury, Healthcare and Halal Tourism.

With the impressive successes of the previous Fair, QTM 2025 is expected to continue to attract a large number of international visitors and partners. Last year, QTM 2024 recorded the participation of more than 300 exhibitors from 62 countries and territories worldwide, along with more than 10,678 visitors and 137 quality Hosted Buyers. This event is a golden opportunity for Saigontourist Group to directly approach tour operators, travel companies and hotels, thereby expanding its network of partners and strongly promoting international business activities.

Mr. Nguyen Huy Hiep - Ambassador Extraordinary and Plenipotentiary of Vietnam to Qatar and his wife visited Saigontourist Group booth

Speaking about the importance of the event, Mr. Truong Duc Hung - General Director of Saigontourist Group - emphasized: "Participating in Qatar Travel Mart 2025 meets the strategic requirements of Saigontourist Group, helping to expand new markets in the MICE sector in the Middle East, while increasing recognition in these global high-end and health tourism markets" .

Mr. Truong Duc Hung added: "This is a new opportunity for Saigontourist Group and its member units to access niche markets with high spending potential, especially for high-end tourism products, MICE and Halal tourism. We are committed to strengthening the promotion of Saigontourist Group's image and brand, restoring and expanding customer sources, and exploiting special cooperation opportunities with international tourism partners" .

Visitors to Saigontourist Group booth

At the QTM 2025 Fair, Saigontourist Group and the Vietnamese Embassy co-organized the Saigontourist Group - Vietnam tourism exhibition booth. Saigontourist Group is accompanied by key member units such as Saigontourist Travel Service Company (Saigontourist Travel), Rex Hotel and Saigon Exhibition and Convention Joint Venture Company (SECC).

QTM mainly attracts the MICE market and high-end tourism, combining health - sports - cultural - Halal tourism. This is a segment that is very suitable for the strengths of leading member units of Saigontourist Group such as Saigontourist Travel, Rex Hotel and other 5-star hotels as well as SECC.

Visitors to Saigontourist Group booth

Saigontourist Travel, Rex Hotel focus on high-end tourism products, high-end family tourism and business travel. For SECC, participating in the QTM Fair 2025 is strategic, helping the unit expand connections with international exhibition centers (such as DECC - Doha Exhibition and Convention Center, a unit with a similar model), thereby promoting cooperation and attracting international events to Vietnam, while promoting the image of SECC on the exhibition map of the Middle East - Asia region.

In the fourth quarter of 2025, Saigontourist Group will continue to pioneer in participating in international promotion programs and events to promote tourism promotion activities, while responding to solutions to increase the attraction of international tourists to Ho Chi Minh City and Vietnam. Typically, Saigontourist Group will continue to coordinate with Tuoi Tre newspaper to co-organize the Vietnam Pho Festival 2025 in Singapore; participate in the ITB Asia International Tourism Fair 2025 in Singapore, the World Tourism Fair WTM London 2025; promote tourism at the Vietnam - Ho Chi Minh City Festival in Aichi Prefecture, Japan in 2025 and tourism promotion and advertising programs in major markets such as Europe, Finland, Denmark, etc.

Saigontourist Group is the leading tourism group in Vietnam, established on August 1, 1975, currently managing more than 100 hotels, resorts, restaurants, travel agencies, entertainment areas, tourism training schools , conference and exhibition areas, golf courses, cable TV...

Source: https://nld.com.vn/saigontourist-group-tham-gia-hoi-cho-du-lich-qatar-day-manh-thi-truong-cao-cap-trung-dong-196251124195340487.htm