Summer Fest 2025: More than 100,000 visitors 'burned out' with music and festivals

The explosive attraction from the festival city of millions of joys

According to information from the Department of Culture, Sports and Tourism, during the recent holiday, Binh Thuan welcomed about 228,500 visitors, an increase of about 4% compared to 2024. Of which, NovaWorld Phan Thiet alone welcomed more than 100,000 visitors (accounting for 50%) of the number of visitors to the locality during the recent holiday, contributing significantly to the economic growth of Binh Thuan, while also contributing to accelerating the speed of achieving the target set by the province for the tourism industry in 2025 (10.6 million visitors).

Mr. Bui The Nhan (Director of the Department of Culture - Sports and Tourism of Binh Thuan) highly appreciated the contributions that NovaWorld Phan Thiet has been making to the locality in the past time, according to him " With the organization of many   With attractive activities and events, NovaWorld Phan Thiet has contributed to increasing the attraction of Binh Thuan to tourists from all over the world, contributing to the growth of local tourism economy during this year's holiday .

NovaWorld Phan Thiet welcomes hundreds of thousands of visitors during the holidays

Accordingly, this holiday season, NovaWorld Phan Thiet has become a prominent check-in spot for domestic and foreign tourists when launching the "Hello Summer - Summer Fest 2025" event series with many interesting and attractive activities such as: Artistic fireworks display, Water Festival, Summer Fashion Fest fashion show, Beer Festival... turning this place into a vibrant entertainment space.

Many music programs and festivals take place during the holiday season.

Water Festival - Highlight of the event "Hello Summer - Summer Fest 2025"

"I have never seen a coastal tourist city where every day there is something to look forward to. My child wants to come back this summer just because he misses the water festival," said Duc Huy, a tourist from Hanoi, after having fun and staying for 3 nights at NovaWorld Villas.

Beer festival held in the central area of ​​Bikini Beach square

Summer Fest 2025: A big boost for tourism - investment at NovaWorld Phan Thiet

Not only does it have a series of eye-catching festival events, the utility ecosystem at NovaWorld Phan Thiet also surprises tens of thousands of visitors with its scale and convenience. From the park system, restaurants, to 4-5 star hotel and resort accommodation areas... All are seamlessly connected, helping visitors explore the "City of a Million Joys" quickly and conveniently.

In the coming time, NovaWorld Phan Thiet will continue to open a night entertainment area for the community, stretching many kilometers from Bikini Beach square to the internal coastal routes, to serve residents and tourists with more space for night activities and entertainment, promoting the local night economy.

Chain of coastal culinary restaurants bustling with diners coming to experience

"There's everything here: parks, food courts, a variety of entertainment and sports activities - everything is well-organized. My family has three generations but everyone has something to enjoy," Kim Ngan, a tourist from Ho Chi Minh City, excitedly shared.

In fact, during the holiday season, the NovaWorld Villas beach villa rental system is always fully booked, with many guests booking rooms a month in advance to "hunt" for the villas with the most beautiful sea views. Spacious, fully equipped, BBQ dinners in the garden and a chain of luxurious multi-style clubhouses have created a complete resort experience for all visitors.

Many tourists choose NovaWorld Villas to fully experience Summer Fest and surrounding amenities.

The success of the "summer fireworks" promises that Summer Fest 2025, lasting from April 30 to September 2, will be a truly explosive and most anticipated festival event series this summer. Following the brilliant mark of Summer Fest 2024 with a record of 2 million visitors, Summer Fest 2025 will continue to consolidate NovaWorld Phan Thiet's position as the leading destination in the South, where every vacation brings millions of joys, not only to tourists but also to tens of thousands of residents and investors when they see their investment value increasing day by day.

With more than 100,000 visitors in just 4 days of the holiday, the occupancy rate of the beach villa rental system exceeded 95%, which are new records that urge investors NovaWorld Phan Thiet to quickly receive the house handover, complete the interior and put it into operation for rent to catch the peak summer wave this year.

The Summer Fest 2025 event series took place from April 30 to May 3 with many exciting activities, opening the festival journey that lasted throughout the summer at NovaWorld Phan Thiet. Sincere thanks to the accompanying units - Ho Chi Minh City Development Joint Stock Commercial Bank (HDBank), Golden Land Advertising Trading Joint Stock Company (Golden Land), HEINEKEN Vietnam, More Real Estate Joint Stock Company and many other partners, who contributed to creating a colorful and attractive festival series in the leading economic - coastal tourism and entertainment urban area in the South.

According to Cong Luan Newspaper

Source: https://www.novaland.com.vn/tin-tuc-1/thong-tin-novaland/tin-du-an/summer-fest-2025-hon-100000-luot-khach-chay-het-minh-cung-am-nhac-va-le-hoi