Practical guide to exploiting the food industry on Amazon

Using Big Data and Machine Learning, the handbook brings a lot of value to users.

Amazon Global Selling Vietnam has just launched “A Guide to Exploiting the Potential of the Food Industry on Amazon”. This is a comprehensive strategy document aimed at providing Vietnamese manufacturers and suppliers with data-driven insights and practical recommendations, helping them achieve success in the global e-commerce market, especially in the potential food industry.

The Food Industry Exploitation Guide is the latest addition to the Amazon Product Exploitation Document Set, which currently includes: Home Decor, Furniture, Fashion , Consumer Goods, Food and Gifts. These product categories are strategically selected based on the intersection between Vietnam's existing strengths and the needs of the global market.

This not only takes advantage of Vietnam's existing production capacity, skilled labor and unique raw material sources, but also meets stable year-round demand in major markets such as the US and Europe.

Furthermore, these categories align with emerging consumer trends, including a growing desire for sustainable, responsibly produced products, a greater focus on health and wellness, and an increased investment in creating comfortable, multifunctional living spaces.

“The guide to exploiting the potential of Vietnamese product categories is not just a list of product categories, but the result of a strategic analysis of global consumer trends and how to leverage Vietnam’s unique manufacturing advantages to meet these trends,” said Larry Hu, Managing Director of Amazon Global Selling Southeast Asia. “By using Big Data and Machine Learning, we provide sellers with in-depth, practical analysis, helping them confidently innovate, thereby building brands that attract international customers.”

KIM THANH

Source: https://www.sggp.org.vn/thiet-thuc-voi-cam-nang-khai-thac-nganh-hang-thuc-pham-tren-amazon-post814617.html