Artificial intelligence helps businesses increase revenue

On the afternoon of June 4, in Ho Chi Minh City, the Vietnam Software and Information Technology Services Association (VINASA) in collaboration with the Ho Chi Minh City Investment and Trade Promotion Center (ITPC) organized the Workshop "Digital Transformation of E-commerce & Logistics - Breakthrough in Revenue with AI".

At the workshop, experts said that in the context of a strongly developing digital economy , artificial intelligence (AI) technology is becoming a key factor helping businesses optimize operations, personalize customer experiences and increase revenue.

Currently, e-commerce and logistics are two fields with strong growth rates and are closely linked to the development of digital technology .

With its ability to analyze big data, forecast consumer trends, and automate processes, AI is increasingly playing an essential role in improving operational productivity and enhancing customer experience.

Conference scene.

According to experts, one of the biggest challenges of e-commerce is the ability to build and maintain trust with consumers in a virtual shopping environment, from security issues, store reviews, to factors that influence purchasing decisions.

AI is not only the key to opening the “door to revenue and technology transfer”, but businesses can also apply AI tools to improve communication efficiency, from content automation, user behavior analysis to advertising optimization and customer care. This is the key for small and medium-sized businesses to effectively build their brands with a reasonable budget.

At the workshop, experts focused on analyzing and discussing topics on: AI - The driving force for digital transformation in E-Commerce & Logistics; Digital communication in the AI ​​era; Digital Trust - Increasing reputation, increasing sales for e-commerce stores; AI optimizes Logistics systems - Towards smart and flexible transportation; Applying Meta AI to grow business and marketing...

Experts present papers at the conference.

The workshop creates a forum connecting businesses and technology experts to share trends, solutions and practical experiences in applying AI, a technology considered the "golden key" in the digital transformation era.

CAO TAN

Source: https://nhandan.vn/tri-tue-nhan-tao-giup-doanh-nghiep-but-pha-doanh-thu-post884503.html