WinCommerce launches supermarket of over 2,000 m2 in Hanoi

WinCommerce upgraded WinMart Thang Long supermarket (72 Tran Dang Ninh, Cau Giay) with a new experience model, European style, opening to welcome customers from June 23.

WinMart Thang Long is the first new experience supermarket in Hanoi with a modern, youthful European style but no less close and friendly. Located in the center of Thang Long international village urban area, WinMart Thang Long is among the largest supermarkets of the WinCommerce system with an area of up to 2120 m2.

A representative of WinCommerce (the owner of the WinMart/ WinMart+/ WIN retail chain) hopes that this will not only be a shopping place that meets the maximum consumption needs of customers, but also a favorite destination for families and young people on weekends.

Mr. Khuc Tien Ha, representative of WinCommerce, spoke at the supermarket launch ceremony. Photo: *WinCommerce*

The supermarket was designed by Malherbe Architects (France) - the showroom design unit for a series of famous brands such as Dior, Louis Vuitton... The interior of the shelves uses high-quality materials from wood and metal with youthful and innovative pastel colors and a stylized lighting system from raised letter clusters hanging from the ceiling. Each display area has different colors to specialize the booths but overall still creates harmony, bringing an interesting experience to customers when shopping.

Attending the supermarket opening program, Ms. Thanh Hang (Cau Giay, Hanoi) was impressed by the colorful space. "The cobalt blue of the meat and fish counter highlights the products, the pink of the fashion area brings a pleasant feeling, the wood grain color is soothing to the eyes in the household goods area. Today I took the opportunity to stop by and this weekend I will bring my whole family to experience it," she said.

Fruit counter with a variety of products from domestic to imported. Photo: *WinCommerce*

Speaking at the launching ceremony, Ms. Le Viet Nga - Deputy Director of the Domestic Market Department ( Ministry of Industry and Trade ) highly appreciated WinCommerce's efforts in diversifying modern retail models, improving service quality to serve the needs of domestic consumers, contributing to achieving the goal of the Strategy for Developing Modern, Civilized Domestic Trade, Rapid and Sustainable Growth for the period up to 2030, with a vision to 2045.

In addition to its prime location and classy design, WinMart Thang Long also has a diverse product and service portfolio, meeting the maximum needs of all customer segments. This is a supermarket model that WinCommerce focuses on investing in and developing in densely populated urban areas to optimize the shopping experience for many different customer segments.

Ms. Nguyen Thi Phuong, General Director of WinCommerce, hopes that the supermarket will not only be a place for shopping but also a place for families to enjoy bonding activities. "In the coming time, WinCommerce will continue to expand new retail models in many localities across the country," Ms. Phuong added.

Customers come to shop at the supermarket on the first day of opening. Photo: — Customers shop at the supermarket on its first day of opening. Photo: *WinCommerce*

On the opening day, WinMart Thang Long also organized a series of activities such as a beverage party, ice cream buffet or lucky draw program, experience exploring WinEco farm... In particular, the supermarket also launched a promotion program of up to 50%. Customers who are WIN members will save 20% for the whole year on WinEco clean vegetable products, MEATDeli, and get an additional 3% discount when paying online via Techcombank. This unit is also collaborating with many partners and large suppliers to implement many programs to increase benefits for consumers.

Previously, in May, WinCommerce opened WinMart Novia Pham Van Dong with a new model in Ho Chi Minh City, aiming to serve and bring new experiences to diverse customer groups.

Masan Group Corporation aims to provide superior products and services to 100 million Vietnamese people, so they can pay less for their basic daily needs. Masan realizes this vision by driving productivity through innovation, applying technology, building strong brands and focusing on realizing big opportunities related to the daily lives of the majority of people.

Masan Group's member and affiliate companies are companies in the fields of fast-moving consumer goods, branded meat, retail, F&B chains, financial services, telecommunications and value-added industrial materials manufacturing.

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