Projects with pink books 'reign' in the new phase of Hanoi real estate market

Legal transparency: The “golden key” to open up trust and sustainable value for Hanoi real estate in 2025

Legal transparency has become the “golden key” for sustainable development in the Hanoi real estate market. This “key” opens up customer trust, ensures high liquidity and increases long-term value.

According to Cushman & Wakefield, in 2024, Hanoi will record 28,700 new products, an increase of 3.4 times compared to 2023, and the first quarter of 2025 will continue to be bustling with 8,300 units for sale, with an average price of 3,402 USD/m².

However, the Vietnam Real Estate Association said that only 20% of projects have complete legal documents and are eligible for pink books upon handover. The remaining projects are often stuck in planning and acceptance procedures, causing the process of issuing books to take from several months to several years.

Lack of legal transparency causes many consequences: buyers find it difficult to transfer, lease or mortgage assets, reducing liquidity. According to CBRE, 78% of buyers in 2024 will prioritize projects with clear legal status.

The recovery of the real estate industry after the market absorbs 3 new laws will be a catalyst for credit growth in 2025, although the State Bank of Vietnam does not restrict credit to real estate, as Governor Nguyen Thi Hong once affirmed, but in the current context, the regulatory agency is taking cautious steps to control credit risks in this field.

Instead of tightening rigidly, the State Bank of Vietnam chose to direct credit capital to real estate segments with real demand and transparent legal status, making it easy for mortgages of properties lacking pink books to be rejected.

Although the supply of real estate products has increased sharply, only about 20% of projects are eligible for pink books upon handover.

Legal transparency also helps projects maintain and increase their value over time. According to a survey by a number of reputable real estate floors in Hanoi, projects with complete legal documents recorded a transaction rate of 30% higher and a value increase of 15-20% in 2 years. In contrast, projects "on paper" often lose 10-15% of their value.

Therefore, investors need to speed up legal progress to dominate the market. Legal transparency is not only a trend but has become a core factor, shaping the future of Hanoi real estate, bringing long-term benefits to all parties.

Eurowindow Twin Parks: the first low-rise project in the East of Hanoi has handed over pink books

In the context of a shortage of transparent supply, the Eurowindow Twin Parks project developed by Eurowindow Holding in the center of Gia Lam has become a rare bright spot as the first low-rise project in the East of Hanoi to hand over pink books to residents.

The advantage of “having the certificate immediately” helps Eurowindow Twin Parks quickly attract the attention of both real buyers and investors. According to brokers, the townhouses and villas here have good liquidity and the ability to exploit for residence and business right from the time of handover.

Not only scoring points thanks to its transparent legal status, Eurowindow Twin Parks also has all the advantages to become an ideal choice for both living and investing. The project owns a prime location in the center of the development axis of the East of Hanoi, easily connecting to the Old Quarter via Vinh Tuy 2 Bridge, Thanh Tri Bridge and National Highway 5.

The project owns a prime location in the center of the development axis of the Eastern area of Hanoi.

The internal infrastructure has been completed synchronously, the residents are crowded, the facilities such as sports fields, children's playgrounds... have all been put into stable operation. In addition, the external utility system is also constantly upgraded, with Gia Lam central park expected to be put into operation in the third quarter of 2025, along with a series of existing facilities such as sea and lake, international hospital, schools of all levels only about 500m from the project.

Eurowindow Twin Parks owns 33+ internal facilities to serve the needs of residents of all ages.

In the context of many projects in the same area that are still under construction or have not yet issued certificates, Eurowindow Twin Parks stands out when it has handed over pink books to customers. This is an important factor that helps investors feel secure in leasing, transferring flexibly or using assets as collateral.

At a pink book handover event held in early July, many customers expressed their satisfaction and appreciation for the investor’s commitment. One customer shared: “The market now has no shortage of projects with loud advertising, but to hold the pink book in hand is not easy.

I chose Eurowindow Twin Parks because I believe in the reputation of the project developer brand Eurowindow Holding. With the book in hand, I feel more secure when renting or considering the next investment."

Eurowindow Twin Parks is the first low-rise project in the East to hand over pink books to residents.

Not stopping there, Eurowindow Twin Parks also creates a competitive advantage thanks to an unprecedentedly attractive sales policy: by only paying 25% of the product value, customers can move in immediately.

The project also supports 0% interest rate and principal grace period of up to 30 months. In addition, customers will receive a preferential package of up to 10.2 billion VND/product, a diamond gift worth 1.2 billion VND, 36 months of free CBRE service fees and a chance to win a Mercedes worth more than 2 billion VND.

In a market that is shifting towards real values and clear legal status, Eurowindow Twin Parks is not only a sustainable place to live, but also a bright investment choice in the post-adjustment period.

Source: https://eurowindow-holding.com/hong-co-so-du-an-len-ngoi-trong-giai-doan-moi-cua-thi-truong-bat-dong-san-ha-noi