Nearly 25,000 visitors visit Vietnam Exhibition Hall at EXPO 2025 during Japan Golden Week

Mr. Shuichi Abe highly appreciated Vietnam's exhibition space, especially the efforts to connect culture and tourism, and expressed his wish to strengthen cooperation between Nagano province and the Vietnamese Ministry of Culture, Sports and Tourism in cultural exchange and tourism development in the coming time.

Nagano is a province located in the center of Japan, famous for its winter resorts, hot springs and once hosted the 1998 Winter Olympics. With similar locations and tourism potential, cooperation between the two sides promises to open up new opportunities in promoting the image of the country and people of Vietnam to the Japanese people.

Mr. Shuichi Abe - Governor of Nagano province and Mr. Ngo Trinh Ha - Consul General of Vietnam in Osaka visited the exhibition hall.

During the Golden Week, the Vietnam Exhibition House promotes cultural and artistic performances for visitors, notably water puppetry and traditional musical instrument performances. There are up to four performances each day, creating a vibrant atmosphere around the performance area.

Many overseas Vietnamese and tourists from Vietnam also came to visit and experience Vietnamese culture at EXPO. Notably, on May 5, artists Tung Duong, Isaac and Nguyen Duyen Quynh also visited and interacted with the audience at the exhibition hall, contributing to increasing the attraction of cultural activities.

The atmosphere is bustling around the cultural and artistic performance area.

Along with that, the area displaying OCOP products, handicrafts, typical products, etc. attracted great attention from Japanese visitors. In particular, at the exhibition space, visitors tried their hand at interactive golf activities - a new experience contributing to promoting and introducing the potential of golf tourism in Vietnam.

Many visitors expressed surprise when discovering the depth of Vietnamese culture and the development of Vietnamese industries through creative and friendly arrangements.

OCOP products display area at Vietnam Exhibition House at EXPO 2025.

EXPO 2025 Osaka officially opened on April 13, but after just over 3 weeks, the Vietnam Exhibition House has made a strong impression, attracting a large number of visitors.

During Golden Week - the time of year when Japanese people travel the most - the number of visitors to the exhibition hall increased sharply.

With a design that is imbued with Vietnamese identity but still interactive and modern, the Vietnam Exhibition House, operated by the Department of International Cooperation (Ministry of Culture, Sports and Tourism), introduces to international friends an image of a dynamic, developing and integrated Vietnam.

The exhibition space applied hologram technology, interactive touch, 3D mapping projection combined with vivid storytelling language, leaving a deep impression on viewers.

Vietnam Exhibition House attracts a large number of visitors.

In May, many outstanding activities continue to be implemented at the Vietnam Exhibition House. From May 23 to 25, the thematic exhibition “Ho Chi Minh - Symbol of the era” will be held on the occasion of the 135th anniversary of President Ho Chi Minh's birth.

Then, from May 26 to June 1, “Vietnam National Brand Week” will take place, introducing products that meet national brand standards and achievements of Vietnamese enterprises in the process of integration and sustainable development.

Vietnam Exhibition House makes an impression on visitors.

Participating in EXPO 2025 Osaka is one of Vietnam's important cultural diplomacy activities this year. Vietnam's impressive presence at EXPO 2025 has contributed to creating the image of a country with a rich cultural identity, creativity and proactive integration.

Welcoming nearly 25,000 visitors in just one week not only shows the growing appeal of Vietnamese culture but also opens up expectations about the ability to attract international tourists in the coming period.

Source: https://nhandan.vn/gan-25000-luot-khach-tham-quan-nha-trien-lam-viet-nam-tai-expo-2025-trong-tuan-le-vang-nhat-ban-post877952.html