ITE HCMC 2024. Photo: Ho Chi Minh City Department of Tourism
ITE HCMC 2025 is implemented under the direction of the Ministry of Culture, Sports and Tourism and the People's Committee of Ho Chi Minh City; Vietnam National Administration of Tourism in coordination with the Department of Tourism of Ho Chi Minh City, CIS Vietnam Company and Le Bros Company.
The fair is organized to introduce and promote the image of destinations, products and typical tourism services of Vietnam in general and Ho Chi Minh City in particular. Strengthening exchanges, promoting tourism and expanding opportunities for tourism businesses to find business partners, introducing tourism products and services to domestic and international tourists, contributing to accelerating the recovery and development of the City's tourism industry. Thereby affirming the brand of ITE HCMC as one of the most prestigious and high-quality annual international tourism fairs in Vietnam and Asia.
The highlight of this year is the ribbon-cutting ceremony to jointly open three programs: the 19th Ho Chi Minh City International Tourism Fair 2025, the 2025 Export Forum and the event “Connecting the international supply chain”. This is a unique multi-industry event series, with great resonance value, promoting trade and tourism connections between Vietnam and the world.
Within the framework of the Fair, there will also be a series of events, forums, conferences, and tourism seminars such as: Meeting of the 3 Ministers of Tourism of Cambodia - Laos - Vietnam to discuss and establish a cooperation mechanism to unify the direction for the tourism industry of the 3 countries to implement the initiative "One journey, three destinations". ITE HCMC High-level Tourism Forum - Session II of the 12th General Assembly of the Tourism Promotion Organization for Global Cities (TPO) in 2025. A series of seminars and thematic discussions with key topics including sustainable tourism and green transformation, digital transformation in tourism, trends in developing new tourism products, destination communication and innovation in tourism promotion; introducing typical tourist destinations of Vietnam.
Along with that are press conferences, business connection meetings between buyers and sellers; destination survey programs; space to promote city tourism; tourism stimulus programs for visitors and other sideline activities.
Through 18 successful editions, ITE HCMC has affirmed its position as the leading annual event, promoting trade and tourism connections between Vietnam and the world. This year’s fair is expected to attract more than 400 participating businesses and 220 high-end buyers from over 40 countries and territories, along with more than 26,000 visitors during the three days.
The event is expected to be a symbol of the creativity and development of Vietnam's tourism industry in the new era; a platform to connect tourism associations and domestic tourism businesses, as well as enhance the competitiveness and attractiveness of Vietnam's tourism in the region and the world.
Information Center, Vietnam National Administration of Tourism
Source: https://bvhttdl.gov.vn/ite-hcmc-2025-se-co-chu-de-du-lich-ben-vung-trai-nghiem-song-dong-20250722091943445.htm
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