A wave of AI technology lawsuits is emerging in Hollywood, with many celebrities

According to the actress, OpenAI invited her to be one of the voices for their latest voice assistant, but she declined for various reasons. However, her voice still appears in the company's products.

In a statement, the actress wrote: "When I heard the demo OpenAI made of its product, I was shocked, angry, and could not believe that the company could imitate my voice so strangely that my closest friends and the press could not distinguish what was real and what was fake."

Johansson said the resemblance was intentional. The actress's voice was used to train Sky, one of five interactive virtual assistants used for the ChatGPT update. OpenAI removed the voice after the singer spoke out.

Làn sóng kiện tụng công nghệ AI đang nổi lên tại Hollywood bởi nhiều minh tinh- Ảnh 1. — Actress Scarlett Johansson

Over the past time, Hollywood seems to have become more and more heated as the issue of artificial intelligence and the unauthorized use of actors' voices and images has become more and more frequent.

A separate class action lawsuit has been filed in New York federal court against Berkeley-based AI startup LOVO, alleging that the company steals and profits from the voices of actors and celebrities such as Scarlett Johansson, Ariana Grande, and Conan O'Brien. Last year, during the double strike of the Screen Actors and Screenwriters Guild of America (SAG-AFTRA), AI was also one of the important topics discussed.

Speaking about Johansson's case, a SAG-AFTRA representative said: "This case highlights the importance of protecting your voice and personal image in the age of AI, whether you are a professional artist looking to protect your career or an individual trying to assert that you have not made any wrong statements." The SAG-AFTRA spokesperson also added that voice cloning is no longer science fiction but a reality.

The public clash with OpenAI by a celebrity highlights a growing rift between tech companies and Hollywood celebrities. However, OpenAI CTO Mira Murati said in a March livestream that the voice assistant isn’t meant to impersonate anyone else.

In addition to the voice-fake controversy, OpenAI executives are also facing accusations from authors and book writers, as the company recently launched Sora - an application that helps convert text to video , whose training data sources are not disclosed.

“If they can do this to a famous actress like Scarlett Johansson, imagine what they can do to a screenwriter just starting out?” said Justin Nelson, a lawyer for the authors suing OpenAI and Microsoft.

Today, AI is more prevalent in the entertainment industry than ever before. According to a survey of 300 Hollywood executives released in January 2024, three-quarters of respondents said that AI tools would help eliminate, reduce, or consolidate jobs at their companies. In the next three years, it is estimated that nearly 204,000 jobs will be affected by this technology.

Source: https://thanhnien.vn/lan-song-kien-tung-cong-nghe-ai-dang-noi-len-tai-hollywood-boi-nhieu-minh-tinh-185240522090117868.htm