Instead of following entertaining trends that easily attract interaction, Ta Nab chose the "difficult" path when implementing book topics.
This young man owns a TikTok channel with more than 300,000 followers, many of his videos have received millions of views and hundreds of thousands of interactions. Notably, Ta Nab has continuously won many awards in competitions related to developing reading culture on the TikTok platform.
By the end of 2023, TikTok had about 68 million users, most of whom were young people. Ta Nab's sharing about authors, works, and his love for knowledge has created a widespread influence. At a book fair, a student who accidentally met Ta Nab told him that he was the one who put him on the "path of reading", he had not often attended book events like this before.
Ta Nab passionately pursues his passion for using technology to create useful content on social media. (Photo provided by the character)
In addition to summarizing good lessons from the book, Ta Nab also developed a new form of "performance" content - not just a simple review with explanations and images, but also reenacting meaningful segments written in the book. Thanks to that, the message from the book is conveyed in a more intuitive and attractive way.
Passionate about creating book-related topics on social media platforms, Ta Nab has many interesting opportunities in the fields of publishing and e-commerce. "The most difficult thing is that while other content on TikTok changes very quickly, even every hour, book content is much slower and requires patience from both viewers and content creators. However, I believe that educational content has, is, and will always have a certain position" - Ta Nab expressed.
Source: https://nld.com.vn/len-mang-lan-toa-dieu-hay-196240615201312007.htm
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