Following the success of the first season, LG brings a completely new message: “See the Good. Be the Good”. Accordingly, “See the Good” encourages the young generation to explore and experience the latest technology products from LG, while using the “lens” of technology to view social issues. From here, “Be the Good” is a journey of proactive self-improvement as well as proposing creative solutions and spreading positive values to the community with the support of technology.
With a new mission, LG is looking for new Student Ambassadors through online challenges and two creative marketing competitions at the National Economics University (NEU) and RMIT University Vietnam. This year, LG also joined the TEDxFPTUniversityHCMC program, contributing to equipping the young generation with more skills and knowledge.
Specifically, LG will strategically partner with two leading universities to create practical problems, challenging students to apply knowledge and technology to solve social problems in the “Social Pioneers 2025” season 3 at NEU and marketing problems in the digital age “Marketing Challengers 2025” season 13 at RMIT. These are highly practical problems advised by professors, lecturers and leading experts.
In addition to the marketing idea contest, young Vietnamese citizens aged 18 to 24 studying at colleges and universities across the country can also participate in the online contest. Future Ambassadors only need to create and upload a 1 to 2 minute video introducing themselves and sharing their ideas and personal stories based on the “Life's Good” philosophy on social media platforms. The jury will select Ambassadors based on unique creative ideas. The online contest is officially accepting entries from now until July 25, 2025.
In addition to knowledge and practical skills, each LG Student Ambassador is also equipped with a pair of technology devices from LG, including a 24-inch LG UltraGear IPS QHD monitor and a LG xboom AI Bounce portable speaker, accompanying them on their journey of learning, entertainment and creativity. Furthermore, the Ambassadors also receive the privilege of developing themselves and building a career path at LG - one of the world's leading manufacturers of technology and home electronics.
Source: https://www.sggp.org.vn/lg-tim-kiem-giai-phap-giai-quyet-van-de-xa-hoi-bang-cong-nghe-danh-cho-sinh-vien-post804725.html
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