Mang Yang invests in developing typical agricultural products

Mr. Nguyen Van Lan - Director of Dak Troi Agricultural, Forestry and Service Cooperative - said: Since 2020, the Cooperative has invested in rice milling machines, instructed people on rice production techniques according to VietGAP and purchased and processed local OCOP products.

To date, the Cooperative has four 3-star OCOP products including Ba Cham rice, upland sticky rice, rice flour and DT rice. Also through the program, the Cooperative's rice products are highly appreciated by consumers. On average, each year, the Cooperative supplies about 30 tons of rice to the market.

“The OCOP program has created conditions for the restoration and development of local rice varieties and brought about higher economic efficiency than traditional rice production. In particular, the subjects participating in the OCOP program have received support from all levels and sectors in packaging, labels, traceability stamps, testing and product promotion at many programs and events. Thanks to that, local people can rest assured in production without worrying about product output,” said Mr. Lan.

Passion fruit products of Hung Thom Gia Lai Agricultural and Service Cooperative (Mang Yang district). Photo: ND

Mang Yang District has 38 typical products recognized as 3-4 star OCOP products. Many typical products such as: Ba Cham rice, passion fruit products of Hung Thom Gia Lai Agricultural and Service Cooperative, wild custard apple, wild honey, rice, essential oils, dried bamboo shoots, medicinal herbs... are highly appreciated by consumers for their product quality.

To achieve this result, the OCOP Program Advisory Team of the district regularly propagates, mobilizes, and guides production and business households, cooperatives, and enterprises in the area to develop product ideas.

In addition, the district also creates conditions for entities to bring products to participate in trade promotion fairs, promote products inside and outside the province; build 3 OCOP product sales points in the locality. In particular, many OCOP products have been listed on e-commerce trading floors such as Shopee, Lazada, OCOP Gia Lai ...

Mang Yang district's OCOP product introduction store in Kon Dong town. Photo: VT

Talking to reporters, Mr. Le Loi - Head of the Department of Agriculture and Environment of Mang Yang district - said: From the capital of the OCOP Program and local capital, the district has supported cooperatives and production facilities to gradually exploit and process typical agricultural products into OCOP products, contributing to creating momentum in rural economic development.

During the implementation process, the district regularly organizes training for entities to build profiles, design logos, protect brands, etc. to help products establish a foothold in the market.

“Currently, the district is continuing to promote and mobilize investors to exploit and process local agricultural and forestry products into typical products. By 2025, the district is striving to have 17-18 new products such as black pepper, macadamia nuts, dried black ginger, etc. recognized as OCOP.

At the same time, the district promotes trade, expands the consumption channels of local agricultural and forestry products, contributing to increasing income for entities and people" - Head of the Department of Agriculture and Environment of Mang Yang district informed.

Source: https://baogialai.com.vn/mang-yang-dau-tu-phat-trien-nong-san-dac-trung-post322181.html