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| The stage of the V-FEST ALLSTAR music festival was packed with viewers. |
"Attract" young people
During the recent April 30 holiday, Ba Ria-Vung Tau province was bustling with 3 major music events. Among them, the Ba Ria-Vung Tau tourism music festival “V-FEST ALLSTAR” at Lam Son Stadium on the evening of May 1 brought an explosive experience to the audience, lighting up the vibrant Vung Tau night.
For the first time, the Infinity 3600 stage has unlimited visibility, combining lighting effects, smoke, mid-range electric fireworks and a modern sound system, bringing a realistic and passionate experience to the audience.
Taking place for about 4 hours (from 7pm to 11pm), the program helps the audience have a night of ecstasy in music. The "weight" of the convergence of "beautiful brothers - beautiful sisters", "talented brothers - pretty sisters" coming from top V-Pop hits such as: Soobin Hoang Son, Phao, Hurrykng, rapper Phap Kieu along with the beautiful choreography of the dance troupes attracts the audience to welcome and cheer enthusiastically until the end of the program.
“V-FEST ALLSTAR” is considered a true tourist music festival thanks to its elaborately staged top-notch musical elements, 3600 stage with no distance between singers and audience, sound, light, colorful electric effects combined with flares, fireworks, and fire sprays to accentuate each performance and push to a climax to create a grandeur to serve tourists.
Tourist Bui Hue Nha from Quang Ngai happily shared that she has not missed any of Soobin Hoang Son's shows. This time, not only did she get to see Soobin Hoang Son up close, she also had time to rest and explore the coastal city of Vung Tau. "Vung Tau has changed so much. There are many beautiful views to watch the sunrise and sunset. There are many affordable hotels and restaurants. I plan to return to Vung Tau for tourism one day soon," said Ms. Bui Hue Nha.
Following the big music festival “V-FEST ALLSTAR”, on the 2nd and 3rd of May, Ho Tram beach square was activated with a series of music events “V-FEST EVOLUTION”. With the same youthful, modern spirit and inspiration from the extremely “hot” stars Thanh Duy, Hoang Yen Chibi, Lyly... connecting the daytime hot air balloon festival to create a lively, attractive space for the whole region. Everyone was excited, enthusiastic, and impressed by the destination of Ba Ria-Vung Tau, which is constantly moving strongly and beautifully.
According to the tourism industry, the above series of events is considered a big boost, creating a positive effect for tourism in Ba Ria-Vung Tau. The room occupancy rate for the entire April 30 holiday reached 85%. On the nights of May 1, 2 and 3, the occupancy rate of the accommodation block reached over 98%.
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| Events by Ba Ria-Vung Tau that follow the trend of young music tastes attract a large audience. In the photo: Audience members use their phones to record singers performing at the opening ceremony of Tourism Week 2024. |
Exploiting the music tourism trend
According to cultural experts, music events are an opportunity to promote the development of the cultural industry, contributing to enhancing the image of safe and friendly destinations, thereby promoting tourism, affirming the capacity to organize events and especially promoting local economic development. Attracting tourists to tourist destinations through quality music events creates a rich and colorful picture of music - tourism.
In recent years, not only the government but also tourism enterprises have made efforts to organize many entertainment and music events to serve the people and attract tourists, especially young tourists, to combine watching the performances of their idols and traveling. It is worth noting that music events have received large investments, and enterprises are willing to spend a lot of money to invite famous singers and artists. Many tourists do not hesitate to travel far to meet and interact with their idols, enjoy the melodies and professional art programs on their journey to explore Ba Ria-Vung Tau.
Mr. Do Phuoc Trung, Deputy Director of the Department of Culture, Sports and Tourism, said that Ba Ria-Vung Tau is exploiting and making good use of opportunities from music events. This number of tourists not only spend on essential needs, increasing revenue for the tourism industry, but they are also "ambassadors" promoting and spreading the image of the locality.
Article and photos: DANG KHOA
Source: https://baobariavungtau.com.vn/du-lich/202505/music-tourism-hieu-ung-du-lich-moi-cho-ba-ria-vung-tau-1042061/
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