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Promoting Hanoi tourism at the 2025 World Expo in Japan

The Hanoi Department of Tourism will organize promotional activities to introduce the capital's unique tourism products, especially the image of "Hanoi: Safe - Friendly - Quality - Attractive" at the World Expo 2025, scheduled to take place from August 14 to 20.

Việt NamViệt Nam08/08/2025

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Hanoi tourism promotion space at World EXPO 2025.

Implementing Resolution No. 25/NQ-CP dated February 5, 2025 of the Government on the growth target of industries, sectors and localities to ensure the national growth target in 2025 reaches 8% or more; Resolution No. 14/NQ-HDND dated February 25, 2025 of the City People's Council on supplementing the socio -economic development plan in 2025 with the growth target of 8% or more; at the same time, in order to attract international visitors, especially the Japanese market, the Hanoi Department of Tourism will organize a working group including travel agencies, transportation, destinations, airlines, etc. to participate in activities and events to promote and introduce Hanoi tourism products at the World Expo 2025 in Japan.

According to the Hanoi Department of Tourism , promotional activities within the framework of the World Expo will be held in Osaka and Nagoya cities. Hanoi will build a space to introduce tourism with the theme "Hanoi: Safe - Friendly - Quality - Attractive Destination".

In addition to the exhibition space decorated with cultural and tourism symbols of Hanoi, the promotion program also has many rich activities such as: Organizing a space to introduce Hanoi tourism in the premises of the Vietnam Exhibition House under the theme "Vietnam National/Tourism Day", with an area of 300m²; organizing the program "Hanoi Tourism Day" at Expo 2025 Osaka, Kansai, Japan... Here, Hanoi will introduce to Japanese people and tourists images and videos about the heritage, history, culture and people of modern, integrated Hanoi; at the same time, introducing OCOP products, typical gifts of craft villages such as Bat Trang pottery, folk paintings, lacquer, Van Phuc silk...

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Many beautiful images of Hanoi culture and tourism introduced to Japanese people.

In addition, at the Vietnam Exhibition House, there are also experiential and interactive activities such as: Making traditional lotus tea; wearing traditional Vietnamese costumes (ao dai, ao tu than, non quai thao, etc.); playing and learning about Vietnamese traditional musical instruments (zither, monochord, etc.).

In addition, within the framework of the event, Vietnamese tourism businesses will introduce inbound tours, MICE tourism, golf, cultural tourism, health care tourism, as well as flights... towards the Japanese market.

Deputy Director of Hanoi Department of Tourism Tran Trung Hieu said that participating in the World Expo 2025 is a meaningful activity, aiming to promote the image of the capital's tourism in key markets, promoting the introduction of Hanoi's potential and unique products to Japanese partners. At the same time, the event is also an opportunity for Hanoi tourism businesses to introduce their attractive and outstanding products to this market.

Source: Hoang Lan, Hanoi Moi Newspaper

Source: http://sodulich.hanoi.gov.vn/quang-ba-du-lich-ha-noi-tai-trien-lam-the-gioi-2025-o-nhat-ban.html


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