• A rich "feast" of Lunar New Year films
  • History touches the heart through the film "Red Rain".
  • The Vietnam Film Institute screens films in preparation for the 14th National Congress of the Communist Party of Vietnam.

Many Vietnamese films are competing for the 2026 Lunar New Year box office, diversifying across genres and target audiences. One of the most prominent names is "Thỏ ơi!" (Oh, Little Rabbit!), a film directed and starring Tran Thanh. Following the resounding successes of films like "Bộ tứ báo thủ" (The Four Contresses), "Mai," and previous Lunar New Year films, audiences expect "Thỏ ơi!" to continue its box office success thanks to its psychological and emotional themes combined with relatable family elements. With a sophisticated script that deeply explores the relationships between generations, "Thỏ ơi!" promises to touch the emotions of many viewers. With a large fan base and clever marketing, this film is predicted to be one of the strongest contenders for the "hundred billion VND" revenue mark.

The Lunar New Year film season is buzzing with the return of Truong Giang in the film project "My Father's One Room," a familiar family comedy that promises to delve deeper into very real-life emotional experiences. From its simple title, the film hints at a cramped living space, materially limited but rich in family affection, perfectly capturing the spirit of family reunion during the Vietnamese New Year. "My Father's One Room" revolves around the life of a father and his family members sharing a limited living space. From everyday conflicts, personal matters, generational differences, and conflicting viewpoints, the film unfolds a relatable picture of an urban working-class family. Laughter is generated from familiar situations, while the lingering emotions stem from the father-son bond and the silent sacrifices rarely expressed in words.

The first poster for the film "My Dad's One-Room House" has made a strong impression on viewers.

Another strong contender in the Lunar New Year film race is "The Scent of Pho," offering a unique perspective on Vietnamese cultural heritage through the story of those who preserve the traditional pho-making craft. The combination of artists Xuan Hinh and Thu Trang on screen, along with a theme relatable to all generations, promises to create a strong appeal for audiences. Despite being a comedy and family drama, "The Scent of Pho" has all the elements to become a box office phenomenon during the festive season, especially as the film explores the interplay between tradition and modernity, a theme very suitable for family gatherings at the beginning of the year.

"The Scent of Pho" features comedian Xuan Hinh. Photo provided by the film crew.