Ho Chi Minh City simultaneously organizes 4 major international events in early September.

International cruise ship passengers visiting Vietnam

Director of the Ho Chi Minh City Department of Tourism Nguyen Thi Anh Hoa informed that from September 4 to 6, Ho Chi Minh City will for the first time simultaneously organize 4 large-scale international events, including: Ho Chi Minh City International Travel Expo (ITE HCMC 2025), the 12th General Assembly of the Tourism Promotion Organization for Global Cities (TPO), Vietnam International Sourcing 2025 (connecting international supply chains) and the Export Forum 2025.

The 19th Ho Chi Minh City International Tourism Fair will take place at the Saigon Exhibition and Convention Center (SECC) with the theme “Sustainable Tourism – Lively Experience”, affirming the tourism development strategy that harmonizes economic benefits with cultural, social and environmental values. The pioneering event introduces new products and services, meeting the trend of green and sustainable tourism for domestic and foreign visitors.

ITE HCMC is the only travel fair in Vietnam with an “International Buyers” program, and has just been honored as “Asia’s Best Trade Exhibition” at the 2024 MICE Awards.

Ms. Nguyen Thi Anh Hoa, Director of Ho Chi Minh City Department of Tourism, presented flowers to representatives of the units.

In the context of provincial and city mergers, the tourism industry expects the fair to contribute to restructuring, connecting and elevating the regional tourism brand.

According to the Ho Chi Minh City Department of Tourism, the event is expected to attract more than 240 international buyers from more than 40 countries and territories, expanding to new markets such as Poland, Denmark, Qatar, Brazil, Portugal, etc. in addition to traditional markets.

This year, Ho Chi Minh City hosted the 12th TPO General Assembly with the theme "Shaping the future of tourism: Towards digital and green transformation", creating a forum connecting member cities, experts and global businesses.

At the same time, Vietnam International Sourcing 2025, jointly implemented by the Ministry of Industry and Trade and the Ho Chi Minh City People's Committee, expands trade and investment cooperation opportunities and anticipates the MICE tourism trend (conferences, seminars combined with tourism).

Ms. Nguyen Thi Anh Hoa informed at the press conference on August 14 about tourism.

Vietnam Airlines Deputy General Director Nguyen The Bao said that ITE HCMC 2025 is a strategic event to promote Vietnamese tourism. On this occasion, the airline will open and restore 15 international routes to Italy, Denmark, Russia, China, UAE, Japan, South Korea, India, etc.; at the same time, upgrade services to 5-star standards and promote green operations with sustainable aviation fuel (SAF).

On the occasion of ITE HCMC 2025, BenThanh Tourist also has a promotion program to support customers buying tours called "Welcoming Golden Autumn - Thousands of incentives" for customers who buy and pay directly at the booth.

Vietnamese tourist group visiting Northern Europe in July 2025 organized by BenThanh Tourist

Of which, the European tour is reduced by 5 million VND/person, the Australian and American tour is reduced by 3 million VND/person, the Northeast Asia tour (Japan, Korea, China, Taiwan, Hong Kong - China) and the Singapore tour are reduced by 2 million VND/person.

For domestic tours, the journeys to explore the North and Central regions are also discounted by 1 million VND/person. In case customers pay 100% of the tour price at the booth, they will receive a random gift from BenThanh Tourist. The program applies to customers who book tours early.

Source: https://htv.com.vn/tphcm-dong-thoi-to-chuc-4-su-kien-quoc-te-lon-vao-dau-thang-9-22225081510494077.htm