Singing game shows still dominate television, but the wind has begun to change direction. Is it true that the lifespan of game shows is still only around a few seasons and then they will rise and fall?
In the world there are reality TV shows that have lasted for several decades such as The real world, Cops , Big brother, Survivor, The challenge, The bachelor, The bachelorette ... Shows familiar to Vietnamese audiences such as American idol , America's next top model also approximately 20 years.
Vietnam does not have much game show have such a long life. Ten years is a miracle. Only last a few seasons and then go silent is normal.
Singing game shows are dominant but unsustainable.
Except for a dance competition that has just returned ( Dancing with the Stars 2024 ), a dating show ( Paradise Island ), a reality show ( 2 Days 1 Night )... singing game shows are still dominating, not only in terms of quantity but also in terms of ratings on television. However, this dominance shows signs of unsustainability.
Temporarily, the game shows "Brother" and "Beautiful Sister" are still hot. Even though one show just ended not long ago ( Brother Say Hi ), one show is about to ( Brother Overcoming Thousands of Challenges ), one show's season 2 is about to air at the end of October ( Beautiful Sister Dap Gio ), "brother" and "Beautiful Sister" are still two hot keywords at the moment.
Compared to the general level, these are new dishes, only taking place for 1-2 seasons, somewhat still fresh. On the other hand, focusing on many hot faces in a program has unintentionally attracted all their fans to plow views, so high ratings, discussion and interaction are not surprising.
Vietnamese Rap - one of the hot game shows of the past few years, bringing Vietnamese rappers and rap to the mainstream - season 4 is starting to lose its popularity.
This season, the show does not lack experienced names known to the rap world or who have contributed to popular, well-viewed products such as willistic, VCC Left Hand, Gill, Mason Nguyen or Manbo (in the Gerdnang team with HIEUTHUHAI, HURRYKNG and Negav)...
Some other names known in other game shows are Shayda (The Voice Kids), Diablo (King of Rap)...
But it's easy to see on the show's YouTube channel, Vietnamese Rap still attracts millions of views/listens, but the discussion on social networks is no longer as loud as the previous three seasons, and there is also a lack of emotional raps that make the audience burst into tears.
While the performances of Brother overcame thousands of obstacles and Hi drunk brother took turns causing storms and "sitting" on the top trending, but there hasn't been a single performance of Vietnamese Rap can create waves
Meanwhile, at this time last season, Vietnamese Rap There were impressive and notable performances such as Come home by Mikelodic, When will you get married? by 24k.Right, Rose thorns belong to French, Huynh Kim Long by Cong Hieu (also known as Dick)...
This year in episode 4, factors like Dangrangto and Robber are quite interesting but that's not enough.
Our song - Our song Aired since late August, despite an impressive start in episode 1, the show's progress shows that it still lacks "explosive" climaxes with hits that can overwhelm hits on other game shows.
With the format of singers from two generations (old and new) performing together, remaking familiar hits, this should have been a true "fan gathering" program, taking advantage of young fans, middle-aged fans, and old fans. However, the effect Our song just at a stable and moderate level, the discussion level is not too "hot".
Is it because of greed and quick boredom?
Game shows rise and fall in a rather boring cycle. Many have said that it is the end of the world, a result of the game show sooner or later.
We still lack sustainable game show brands. Besides objective factors, there are many "internal" reasons that make that day of decline come sooner.
In the battle for ratings, TV stations and production companies tend to ignore high-quality products in favor of more popular content. They create drama and tricks to satisfy the audience’s immediate need for instant gratification. As a result, audiences become more and more greedy and easily bored.
Instead of shows, stories Vietnamese Rap Season 4 "flop" is being discussed enthusiastically by the audience.
There are many reasons pointed out. Besides the fact that rap has become more "popular", no longer a new dish after three seasons, there is also the lack of selective casting of contestants, rap has been "game show-ized".
Some people think that season 4 lacks professional comments, discussions about trends, about fonts. hip hop culture
Some people even commented Vietnamese Rap now no different Comedian Challenge rap version. There is also the fact that the show is increasingly losing/lacking connection with the Vietnamese hip hop/rap community, thus losing its loyal fan base.
In addition, there are many stories rapper The recent scandals that have caused rappers to lose points in the public's eyes are also a significant minus point.
Currently, the shows "Brother" and "Beautiful Sister" are hot, but at this rate, it's unknown how long they will last. Putting talented men and beautiful women in one "basket", competing with each other, broadcasting at the same time/near the same time, is beneficial but not necessarily completely good.
Some viewers are starting to get fed up with seeing only handsome men and women every time they turn on the TV. What kind of game show is this that only has handsome men and women?
The fact that they are too hot, "occupying" the "public resource" airwaves, has somewhat overshadowed other meaningful music products and entertainment programs or caused them to receive effects that are not as expected.
That has created an unbalanced, quick-fix picture of game shows in particular and entertainment in general. Not to mention that these shows themselves also show signs of following in the footsteps of Vietnamese game shows in general.
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