Google is threatened by the very thing that once helped it dominate the internet.

Google has long been the most popular search engine in the world, and its reputation is entirely deserved.

For decades, Google was the one-stop shop for users to find all kinds of content, from videos and games to websites, files, and programs. But in recent years, the world of the internet that users navigate has changed significantly.

Current internet usage trends among users have changed.

IMAGE: CREATED BY GEMINI AI

Many people may have noticed that the type of content and how it's presented has changed. It seems the entire internet has undergone a restructuring, driven by algorithms and SEO. Once the primary destination for information, Google is now just a collection of articles, forums, and social media links, with all sorts of information that users may or may not be interested in.

When Google is no longer the preferred choice

The reason Google is losing ground stems from the fact that many people have switched to ChatGPT for information searches or specialized websites like Reddit for more in-depth insights into topics. If you want to discuss games, Discord or Subreddit are more popular choices.

In particular, the current internet environment is no longer the free space it once was. Although it has become more efficient, the internet is less "open." For example, writers must write specific titles and adhere to certain rules for Google to remember their articles.

However, this cannot be entirely blamed on Google. In fact, users' attention spans are increasingly short, and no one has the patience to read long passages without finding the answer right away.

We live in an era where attention has become a luxury. Websites compete for top rankings on Google, adhering to SEO rules to appear on users' screens. This creates a necessary balance between providing quality content and attracting attention.

Source: https://thanhnien.vn/google-bi-de-doa-boi-chinh-thu-tung-giup-hang-thong-tri-internet-185260528095709662.htm