Prada's space is too boring but Brooklyn Beckham is still causing a stir

Names like Brooklyn Beckham, Karina, Win Metawin, Ly Hien, Troye Sivan helped Prada's fashion show become a prominent event, covered on social networks.

Artists in a boring space

On the evening of January 14 (Vietnam time), Prada introduced new designs in the Menswear Fall Winter 2024 collection. According to The Guardian , the brand's guests sat in a dull office space, on swivel chairs ordered in large quantities. Standing out in the front row were famous faces. People commented that Brooklyn Beckham's outfit looked simple, but the scarf detail was the same color as the sweater, combined with loafers to create a perfect overall look. Karina (aespa) became the highlight of the event. Crowds of fans lined up to meet her. In addition, the female idol was sought after by the media. On the other hand, famous male celebrities also attracted attention. Actor Ly Hien showed a strong, nostalgic image. Thai actor Win Metawin brought an image that was not too new. However, he still became a sought-after name after the show due to his large fan base. Actor Lee Jae Wook took advantage of his height when coordinating outfits. He wore a gray suit with a dark handbag. Troye Sivan stood out in a suit and trench coat. In addition, the event also gathered many stars such as Jake Gyllenhaal and James McAvoy.

"Where Prada goes, brands follow"

In what was considered a dull space, Prada presented the results of a combination of office wear and outdoor clothing. "We don't want people to have to think about whether this outfit is for the office or for outdoor activities," said the brand's co-creative director, Raf Simons. The brand expressed this intention by introducing colorful knitwear, workwear coats made from thick tweed... Prada did not bring an exciting fashion show. Instead, the show was highly appreciated for its versatile designs. Raf Simons emphasized that the clothes were designed to "respond to different environments and support the desire to go out and experience the world". In recent years, Prada has been expressing a clear view on introducing useful, highly applicable luxury. The Guardian commented: "Where Prada goes, other brands follow". Function, usability and utility continue to be buzzwords in fashion. Fashion houses such as Fendi, Gucci, Armani have all introduced such styles in their latest collections.