Improve the quality of tourist accommodation services

In order to make a good first impression on tourists, accommodation establishments in the province have been gradually improving the quality of their services. This has increased their competitiveness and contributed to the development of the province’s “smokeless” industry.

Although he has just joined the community tourism model (homestay), Mr. Ly A Gon in Si Thau Chai village (Ho Thau commune, Tam Duong district) always focuses on improving services and promoting the image to attract tourists. Mr. Gon shared: The village attracts quite a lot of tourists to visit and experience. Previously, I mainly did food and beverage services. At the end of 2023, I built 8 rooms to develop in the direction of community tourism and started operating in early 2024, ranging from 350-400 thousand VND/room/day and night. On the one hand, I try to improve the quality of service, on the other hand, I promote the image of my family's homestay service, setting up a separate Fanpage called Homestay A Gon - Si Thau Chai. Thanks to that, many people know and book rooms in advance. Since it was put into operation, my family has welcomed more than 300 guests. In the coming time, I will continue to invest and further improve the quality of services, especially accommodation services.
As one of the first homestay service units in the province, the Heart Cooperative in Sin Suoi Ho village (Sin Suoi Ho commune, Phong Tho district) is always a place that attracts tourists from inside and outside the province. Mr. Hang A Xa - Director of the Heart Cooperative shared: We started implementing community tourism services in 2016, at that time there was only 1 room. Over the years, the Cooperative has renovated, developed and upgraded to suit the reality and needs of tourists. Currently, the Cooperative has 25 rooms of all kinds with prices ranging from 100 - 600 thousand VND/room/day and night. To serve tourists attentively, the unit sends members to learn from experience in other localities, especially in Sa Pa ( Lao Cai province). We always try to create the best tourist destination. Thanks to that, the number of visitors to the Cooperative is increasing, welcoming an average of about 1,000 visitors each year.

Ms. Vang Thi Sen in Vang Pheo village (Muong So commune, Phong Tho district) prepares rooms for tourists.

To meet the needs of tourists, Mrs. Vang Thi Sen's family in Vang Pheo village (Muong So commune, Phong Tho district) has just invested more than 500 million VND to renovate the stilt house and add 3 more bedrooms. Along with that, connecting with the village's art troupe to serve guests when they want to enjoy culture and art; arranging a private kitchen space; an area for making traditional musical instruments for tourists staying for a long time to experience.
Currently, the province has 133 accommodation establishments (including 1 5-star hotel, 3 3-star hotels and 31 hotels of other types and classes; room occupancy rate reaches 60%); 150 restaurants. Accommodation establishments always pay attention to service quality and invest in equipment to attract customers. In 2024, the province is expected to welcome 1,359,000 visitors (of which, 1,328,500 domestic visitors; 30,500 international visitors), an increase of 30% over the same period in 2023 and 20.5% compared to the plan for 2024. In particular, during holidays: Lunar New Year; National Day September 2; April 30 and May 1... in the districts and cities, many cultural, sports and tourism activities are simultaneously implemented to serve the people and tourists. Revenue in 2024 is estimated to reach over VND 1,084 billion, an increase of 38.3% over the same period in 2023 and 11.3% compared to the 2024 plan.
Ms. Dang Thi Loan - Head of Tourism Management Department, Department of Culture, Sports and Tourism (VH,TT&DL) said: Currently, accommodation service establishments in the province basically meet the needs of tourists. The Department of Culture, Sports and Tourism - the state management agency for tourism has strengthened propaganda and raised awareness for management teams and staff at accommodation establishments and tourism service businesses to properly implement the Code of Conduct for civilized tourism. During holidays and Tet, the department requires establishments not to suddenly increase prices or rip off customers. During the inspection and management process, the unit found that establishments have proactively improved service quality. From small businesses to 5-star hotels, they have innovated their thinking towards customer satisfaction; fully exploited social platforms to promote the image of the establishment so that customers can easily search, contact to book rooms and services according to their needs. For community tourism spots and villages, the department encourages people to preserve culture, maintain customs and traditional occupations to attract tourists. Lai Chau is being reported by tourists as one of the provinces with good service quality, friendliness and low prices.

Source: https://baolaichau.vn/v%C4%83n-h%C3%B3a/n%C3%A2ng-cao-ch%E1%BA%A5t-l%C6%B0%E1%BB%A3ng-d%E1%BB%8Bch-v%E1%BB%A5-l%C6%B0u-tr%C3%BA-du-l%E1%BB%8Bch