Traditional market traders adapt

Faced with the prolonged lack of customers, many traders at traditional markets have not only become more flexible in their business models but have also used online platforms, actively learning how to use sales management software, and issuing electronic invoices. Although the conversion encountered many initial difficulties, it shows the efforts of traders in integrating into a more modern and transparent commercial environment.

Purchasing power at traditional markets decreased

After many years of trading at De Tham market (Tran Hung Dao ward), Ms. Tran Thi Ty said: The market has been deserted for many months due to many reasons such as: The price of live pigs has increased compared to the same period last year; the hot weather has made people afraid to go out, especially during peak hours of the day; some regular customers have changed their workplace. Compared to the same period last year, the number of customers buying pork has decreased by about 20%. Many days, the good meat is still not sold out by noon. Therefore, we do not dare to import as much goods as before. Ms. Vy Thi Tien, a trader, said: This market used to be considered one of the busiest and most bustling markets in the area. However, purchasing power has decreased significantly in recent months. Some traders have implemented a direct sales model combined with online sales, but the situation of deserted customers has not improved significantly.

At Ky Ba market (Tran Lam ward), many fruit traders said that this year's Northern fruits have a good harvest, and prices have dropped sharply compared to the beginning of the season. However, the prolonged hot weather has made preservation difficult, and the fruits quickly spoil. Meanwhile, most customers now switch to online shopping or home delivery, making traditional markets increasingly deserted, especially at noon and early afternoon. According to Ms. Luong Thi Thu Hang, a trader at the market: The market is no longer as crowded as before. In the early morning, there are still a few regular customers, and at noon, only a few students from a nearby university stop by to buy. Fruits that are left for a long time spoil easily, do not sell for much, make little profit, and still require the same amount of effort. Moreover, it is undeniable that modern business models such as supermarkets, convenience stores, and online sales with clean, cool spaces and flexible payment methods are convenient. Competing with these models is extremely difficult.

Buying and selling activities at De Tham market (Tran Hung Dao ward)

Small businesses adapt

Faced with the prolonged lack of customers, many traders at traditional markets have not only applied non-cash payment methods such as QR code scanning, e-wallets or bank transfers, but have also proactively implemented new regulations of the tax industry. Gradually approaching digital technology not only makes transactions more convenient but also contributes to building a transparent, professional and modern business environment. For Mr. Phan Van Quy, a trader at De Tham market, registering a business and applying electronic invoices generated from cash registers helps him more conveniently deliver goods to restaurants and eateries; at the same time, it is easy to track revenue and control costs. Mr. Quy shared: We do not want to be left out of the transformation cycle. If we keep the old way of doing business and do not keep up with technology, we will fall behind. Moreover, currently, restaurants and eateries all require electronic invoices, so I have proactively implemented the new regulations early. At first, there were many difficulties, but once we got used to it, we realized that this was a very necessary job, both improving service quality and transparency in business.

Changes in the way of doing business in traditional markets are becoming increasingly evident, from the selection of products to the method of selling. Many small traders are no longer limited to the traditional business model but are gradually becoming familiar with invoices, electronic documents and modern forms of online advertising.

At Bo market (Thai Binh ward), most traders have registered their businesses many years ago. Faced with the new requirement for electronic invoices, they have proactively implemented them to meet the regulations of the authorities. However, one of the difficulties is accessing technology to issue electronic invoices generated from cash registers connected to the tax authorities. Ms. Nguyen Thi Quynh Trang, a business owner here, shared: This is a challenging but necessary step towards a civilized, stable and sustainable business environment for domestic trade. However, I and many other traders are still not proficient in issuing electronic invoices, especially in situations such as: Customers returning goods, or taking goods in advance but paying a few months later... We really hope to receive specific instructions from the authorities to comply with regulations and keep up with modern business development trends.

The transformation of traders in traditional markets is not only a response to the requirements of management policies but also demonstrates the effort to adapt to the digital age. Despite many difficulties and challenges, traders are gradually changing their thinking, innovating their ways of doing things, contributing to preserving and developing the values of traditional markets in the context of integration.

Dang Anh

Source: https://baohungyen.vn/tieu-thuong-cho-truyen-thong-chuyen-minh-thich-ung-3182465.html